Regional Product Marketing Manager
Our client in the electronics and electrical equipment is looking to hire a regional product marketing manager. This role involves managing a small team and driving product marketing strategies across B2B and B2C in APAC.
Job Responsibilities:
- Lead Regional Product Marketing Initiatives: Drive B2B and B2C marketing strategies across Asia, including content localization, GTM planning, and eCommerce enablement.
- Cross-Functional Collaboration: Act as the central liaison between HQ and 10 Asia-Pacific sales offices, aligning product positioning and promotional efforts with local market needs.
- Loyalty & CRM Marketing: Develop and test customer retention strategies, CRM-based campaigns, and post-purchase engagement aligned with HQ frameworks.
- Strategic Product Planning: Conduct product testing, analyze performance, forecast demand, and ensure inventory supports marketing campaigns and business goals.
- Stakeholder & Partner Engagement: Build strong relationships with internal teams, channel partners, and distributors, leveraging insights to refine marketing approaches across diverse cultures.
Job Requirements:
- Min Degree in Marketing, Business, Communications, IT or a related field
- Min 10 years of relevant experience in product marketing or segment marketing
- Solid understanding of B2B office equipment (printers, scanners, and mobile document solutions)
Interested applicant, please click APPLY or email me at
Do note that we will only be in touch if your application is shortlisted.
Jennifer Maria Hardicar
JAC Recruitment Pte Ltd
EA License Number: 90C3026
EA Personnel: R1987984
