As a Video Content Specialist, your duties and responsibilities include but not limited to,
Video Filming
- Film marketing videos using smartphone and camera equipment
- Appear on camera occasionally as a presenter or talent for social media content
- Work with the marketing team to create an engaging, educational, promotional and lifestyle videos
Video Editing
- Edit videos for social media using tools such as CapCut, Adobe Premiere Pro, Final Cut Pro
- Add subtitles, motion graphics and transitions optimized for social media viewing
Performance Optimization
- Track performance metrics sch as views, engagement and conversions
- Analyze which content performs best and improves future videos
- Work with the marketing team to produce high converting ad creatives