Job Summary
As a Brand Senior Manager at Procter & Gamble, you will lead strategic brand development and execution for a regional portfolio, driving market growth through comprehensive plans and stakeholder collaboration.
Responsibilities
- Develop and implement Who, What, How brand strategies and plans to achieve portfolio growth objectives.
- Create detailed initiative master plans aligned with brand goals and market demands.
- Design and refine brand architecture to support each brand's portfolio role effectively.
- Integrate actionable input from Sales & Market Operations and key stakeholders to ensure brand plans are robust and market-fit.
- Identify and lead the development of innovative ideas, techniques, procedures, services, or products that enhance brand equity and market performance.
- Strategically focus on specific brands, channels, or categories by setting and achieving measurable objectives.
- Collaborate across teams and organizational functions to ensure smooth execution of brand initiatives.
- Act as a senior individual contributor by guiding strategic direction and managing complex brand projects with autonomy.
- Continuously acquire and apply advanced knowledge and skills to address current and future brand management challenges.
- Ensure compliance with stewardship requirements to maintain brand integrity and uphold ethical standards.
Role Requirements
- Master's degree
- Minimum 4 years of experience in consumer health care brand management, preferably with brands serving both consumers and health care professionals.
- Experience managing brands in developing market landscapes.
- Proven ability to conceptualize, develop, and execute complex brand strategies within teams or organizations.
- Demonstrated leadership in launching new ideas, techniques, procedures, services, or products.
- Extensive knowledge of multiple brands, channels, or categories with understanding of distinct market dynamics and consumer bases.
- Strong collaboration and networking skills with a history of influencing cross-functional teams and senior stakeholders.
- Experience as a senior individual contributor driving initiatives independently and owning strategic outcomes.
- Commitment to continuous learning and applying new brand management knowledge and skills.
- Deep awareness and commitment to stewardship and compliance requirements
About Us
We produce globally recognized brands and we grow the best business leaders in the industry. With a portfolio of trusted brands as diverse as ours, it is paramount our leaders are able to lead with courage the vast array of brands, categories and functions. We serve consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ariel®, Gillette®, Head & Shoulders®, Herbal Essences®, Oral-B®, Pampers®, Pantene®, Tampax® and more. Our community includes operations in approximately 70 countries worldwide.
- Visit http: //www.pg.com to know more.
- Our consumers are diverse and our talents - internally - mirror this diversity to best serve it. That is why we're committed to building a winning culture based on Inclusion and our ideal candidate is passionate about the same principle: you will join our daily effort of being in touch so we craft brands and products to improve the lives of the world's consumers now and in the future. We want you to inspire us with your unrivaled ideas.
