Job Description for Marketing cum E-commerce Executive

About Us

Allinton Engineering & Trading Pte Ltd is a trusted distributor of industrial and engineering products, serving the marine, oil & gas, construction, and manufacturing industries. With a strong reputation built over decades, we are dedicated to delivering quality solutions, excellent customer service, and long-term partnerships.

Position Overview

We are seeking a dynamic Marketing cum E-commerce Executive to support both marketing (70%) and e-commerce (30%) functions. This role will focus primarily on marketing activities such as content creation, social media management, events, and campaigns, while also supporting the company's e-commerce platforms and digital initiatives.

Key Responsibilities

Marketing (70%)

. Manage and maintain the social media content calendar across key platforms.

. Develop creative content (posts, videos, infographics, GIFs) aligned with brand strategies.

. Research and integrate emerging trends into content planning.

. Create simple graphic designs for campaigns, events, and festive promotions.

. Execute digital advertising campaigns and support SEO initiatives.

. Assist in organizing trade fairs, exhibitions, and events (internal & external).

. Ensure consistent messaging and branding across all channels.

. Prepare and present monthly marketing performance reports.

E-commerce (30%)

. Support the maintenance of the company's e-commerce platform (product listings, content updates, promotions).

. Monitor online traffic, sales trends, and customer engagement.

. Manage lead funnelling effectively through the CRM system.

. Provide insights and recommendations to enhance online sales performance.

Requirements

. Diploma/Degree in Marketing, Digital Media, or related field.

. Proficiency in CMS (WordPress/Shopify preferred).

. Familiarity with Google Analytics, Tag Manager, and SEO best practices.

. Experience with social media management tools (e.g., Meta Business Suite, LinkedIn Campaign Manager, Hootsuite).

. Basic design and video editing skills using Adobe Creative Suite, Canva, or CapCut.

. Knowledge of paid digital campaigns (Google Ads, Meta Ads, LinkedIn Ads).

. Strong copywriting and content creation skills with excellent command of English.

. Analytical mindset with the ability to interpret and optimize campaign performance.

. Good project management, detail-oriented, and able to multitask.

. Creative, adaptable, and up to date with digital marketing trends.

What We Offer

. Competitive salary with performance incentives.

. Stable career with opportunities for learning and growth.

. Supportive and collaborative work environment.

. Exposure to a broad range of industries and customers.

How to Apply

Interested candidates are invited to submit their CV with details of their experience, current & expected salary and earliest availability.