Manager

Roles & Responsibilities

Key Responsibilities

1. Business Development

• Identify and develop new business opportunities within the retail market.
• Research market trends, customer needs, competitors, and emerging retail opportunities.
• Develop and implement business development strategies to achieve revenue and growth objectives.
• Identify potential retail outlets, distributors, dealers, corporate customers, and strategic partners.
• Develop new sales channels, including physical retail, wholesale, distribution, and online/e-commerce channels.

2. Sales & Revenue Growth

• Develop and manage a sales pipeline to achieve agreed sales targets.
• Prepare sales proposals, quotations, commercial presentations, and business plans.
• Negotiate commercial terms, pricing, contracts, and agreements with customers and business partners.
• Monitor sales performance and take appropriate actions to achieve business targets.
• Explore opportunities to increase sales through new products, promotions, cross-selling, and expansion into new markets.

3. Customer & Relationship Management

• Build and maintain strong relationships with key customers, retailers, distributors, and business partners.
• Understand customer requirements and provide appropriate products and business solutions.
• Conduct regular customer meetings and follow up on business opportunities.
• Handle customer feedback and coordinate with internal teams to resolve commercial issues.
• Develop long-term relationships that support repeat business and customer retention.

4. Retail Market Development

• Identify potential retail locations and opportunities for market expansion.
• Support the opening and development of new retail accounts or outlets.
• Monitor competitor activities, pricing, promotions, product offerings, and market positioning.
• Recommend new products and services based on market demand and customer feedback.
• Work closely with the retail and operations teams to improve sales performance.

5. Partnerships & Strategic Alliances

• Identify and establish relationships with potential distributors, suppliers, retailers, franchise partners, and other strategic business partners.
• Develop partnership proposals and negotiate mutually beneficial commercial arrangements.
• Manage existing strategic partnerships and identify opportunities for further business growth.

6. Business Planning & Reporting

• Prepare regular sales forecasts, business development reports, and management updates.
• Maintain accurate records of leads, opportunities, customer activities, and sales pipelines.
• Analyse sales and market data to identify growth opportunities.
• Prepare annual and quarterly business development plans.
• Track performance against agreed KPIs and business objectives.

7. Internal Coordination

• Work closely with sales, marketing, operations, finance, procurement, and management teams.
• Coordinate product launches, promotions, marketing campaigns, and customer initiatives.
• Provide market feedback to management to support product and business strategy.
• Ensure that customer commitments are properly communicated and followed through internally.

Requirements & Qualifications

• Bachelor's degree Business Administration, Marketing, Retail Management, Sales, or a related field.
• 3-5 years of relevant experience in business development, sales, account management, or retail.
• Experience in the retail, distribution, FMCG, consumer products, or related industries will be an advantage.
• Proven ability to develop new customers and generate business opportunities.
• Strong negotiation, communication, presentation, and relationship-management skills.
• Commercially driven with a strong understanding of sales and profitability.
• Good analytical and problem-solving abilities.
• Ability to work independently as well as collaboratively with internal teams.
• Proficiency in Microsoft Office and CRM/business development tools.
• Willingness to travel for customer meetings, retail visits, trade shows, and business development activities when required