Role Overview

We are looking for a highly organised, people-oriented, and proactive Business Development Manager to serve as the key bridge between management and our ground operations for Swimwerks.

This is a mid-management leadership role responsible for ensuring smooth day-to-day operations, strong team communication, staff accountability, customer experience excellence, and business growth initiatives.

You will work closely with the founders and leadership team to align company direction with execution on the ground, while also supporting business development, partnerships, and operational improvements.

This role is ideal for someone who thrives in a fast-paced environment, enjoys managing people, solving operational challenges, and driving growth initiatives.

Key Responsibilities

1. Team Leadership & People Management

• Serve as the communication bridge between management and ground staff
• Oversee daily operations and manpower coordination across both businesses
• Ensure staff adherence to SOPs, service standards, punctuality, and professionalism
• Conduct regular staff check-ins, briefings, and performance follow-ups
• Support hiring, onboarding, scheduling, training, and staff development
• Foster a strong team culture, accountability, and a positive working environment
• Handle ground-level operational issues and escalate critical matters when required

2. Operations Management

• Ensure smooth execution of daily operations for lifeguard deployments, swim programmes, events, and venue activities
• Coordinate schedules, staffing, logistics, venue readiness, and operational planning
• Monitor operational workflows and identify areas for improvement and efficiency
• Ensure customer enquiries, issues, and feedback are handled promptly and professionally
• Maintain operational systems, documentation, and reporting processes
• Support implementation of new SOPs, systems, and operational initiatives

3. Business Development & Growth

• Identify opportunities to increase revenue, partnerships, and business exposure
• Build and maintain relationships with clients, schools, partners, vendors, and corporate stakeholders
• Support sales and business growth initiatives for swim programmes, venue bookings, workshops, and events
• Assist in developing marketing campaigns, promotions, and outreach strategies
• Monitor market trends, competitor activities, and customer feedback to improve offerings
• Contribute ideas to scale operations and improve customer acquisition & retention

4. Customer Experience & Brand Standards

• Ensure high-quality customer experiences across all touchpoints
• Maintain premium service standards aligned with the company brand image
• Resolve customer concerns professionally and efficiently
• Support community engagement and relationship-building with parents, clients, and partners

Requirements

• Diploma or Degree in Business, Management, Operations, Hospitality, Marketing, or related fields preferred
• Minimum 5 years of experience in operations, people management, customer service, or business development
• Strong leadership, communication, and interpersonal skills
• Highly organised with strong problem-solving abilities
• Able to manage multiple responsibilities in a fast-paced environment
• Self-driven, resourceful, and proactive
• Comfortable handling both operational execution and strategic coordination