Search AI Max, Google Ads, Skai, PLA, Marin, Bing

Performance marketing, Digital media planning, Campaign Management, Social, Search, Project management, Programmatic

telmar , Tableau, Spss, Excel, Statista, data storytelling, Reach Frequency, nielsen, comscore, cross media attribution, Piano Analytics, qualitative and quantitative research, GWI, Q panel methodologies

SEO, Email Marketing, editorial planning, Digital Marketing, Storytelling, Writing, analytics tools, Content Strategy, social media best practices, editing

adoption , Data Management, Apis, Data Quality, Technical Documentation, entitlements, lineage, access controls, platform concepts, integration patterns, analytics enablement, data flows, Governance, AI ML enablement

Data Warehouse, Sql, data pipelines, Analytics, CRM Tools, experimentation, AI stack, engagement tools, templating scripting, API requirements

Technical Documentation, Data Management, Apis, Data Quality, entitlements, AI ML enablement, Lineage, Governance, Access controls, Data AI platforms, Analytics enablement, Integration patterns

analytical rigour, Presentation Skills, integrated communication strategies, go-to-market strategies, audience data insights, data and audience strategy, consumer research, media and communications strategy, analytics and effectiveness measurement, first-party data, Strategic Thinking

Power Bi, Data Analytics, Tableau, data visualisation tools