We are Assembly and were not like the rest. Were the modern alternative agency, bringing together industry-leading data, talent, and tech to Find the Change That Fuels Growth for the best brands on the planet, including Lenovo, Lane Crawford, Marina Bay Sands, Fossil and more. Our diverse, global community of over 1,600 passionate experts combines global thinking with unmatched local expertise in more than 20 markets worldwide enabling brands to engage and move consumers anywhere. We use STAGE, Assemblys proprietary, privacy-centric data solutions platform, to surface powerful insights that transform into actionable brand opportunities. Were at the cutting edge of new media, technology, and platforms embedded in the lives of todays consumers, and were tapped into how culture and communities need change. We do this while staying steadfast in our commitment to Leave the World Better Than We Found It through measurable social and environmental impact work.
Assembly was named The Drums APAC Media Agency of the Year in 2021
WHO WERE LOOKING FOR
A Senior Manager who has a well-rounded digital marketing background, excellent in managing client relations, has a future forward and agile mindset, and is an independent individual who can be collaboratively within the team.
Due to the complex nature of these key accounts, the ideal candidate must be able to demonstrate multi-tasking and time-management capabilities to manage client stakeholders and internal teams on global, regional and local levels.
WHAT YOULL BE DOING ON ANY GIVEN DAY
Strategic Responsibilities
- Lead quarterly and half-yearly media strategy planning for Display and Social channels (Meta, TikTok, YouTube, Programmatic) .
- Translate business and marketing objectives into full-funnel media plans that balance reach, quality of visits, and conversion .
- Define and maintain always-on vs. burst strategy by market; advise on budget split by campaign objective, ad format, and platform .
- Integrate audience segmentation, product life cycle, seasonality, and promotion windows into channel activation.
- Lead test and learn agenda including creative A/B testing and advocate for performance-driven ad formats .
- Stay updated with platform changes and propose pilot programs for early adoption.
Cross-functional & Stakeholder Management
- Serve as Display & Social subject matter expert across internal client teams, ASM teams, and platform partners
- Escalate blockers or opportunities tied to budget, performance or technical issues
Execution Oversight
- Supervise QA checklist across naming convention, CID tagging, conversion tracking, campaign build
- Ensure budget and bid strategies are accurately implemented
- Validate setup across platforms with cross-platform and market consistency
- Coordinate with analyst and Impact team for market-specific adjustments (e.g., language, localized promo)
- Develop integrated audience strategies leveraging 1st party data, 2nd party (publisher segments) and 3rd party (GWI, Bombora, etc)
- Collaborate with creative teams to review and oversee optimisation of ad creatives tailored for each platform and objective
Performance Management & Reporting
- Lead weekly and quarterly review of Display & Social performance (traffic, conversions, efficiency, budget pacing)
- Approve budget reallocation across BUs based on pacing & performance trends
- Approve testing roadmap (new platforms, audience, ad format & measurement)
- Flag underperforming trends and provide actionable recommendations to clients
DOES THIS SOUND LIKE YOU
- Minimum 7 years in media agency-side roles, with at least 3 years in a people-management and managerial role
- Fluent English communication, verbal and written
- Experienced in integrated media planning, with a strong understanding of digital channels activation.
- Significant proven experience in working with multiple stakeholders like media partners and external agencies
- Demonstrable experience in translating client objectives into feasible, well thought-out digital strategies with a focus towards performance marketing
- Strong knowledge of APAC media landscape to adapt and localise global and regional strategies
- Proven track record in managing complex accounts with multiple stakeholders across multiple time-zones effectively while developing strong client relationships
- Experience leading large scale account teams across different offices and time zones
Personality Attributes
- Team leader, collaborator, contributor
- Proactive, motivated, self-starter
- Out-of-the-box creative thinker
- Confident, responsible
- Process-driven, organised
- &aposNever stop learning&apos attitude
Benefits
WHY ASSEMBLY
- Were part of Stagwell, the challenger network built to transform marketing. Were nimble, smart, and digital-first, and were quickly growing to take on the biggest legacy hold cos.
- We care about your growth we offer competitive salaries, annual compensation reviews, and keep detailed personal development plans to ensure youre hitting your personal and company goals.
- We recognize and celebrate your successall the time! Whether its through company meetups, employee recognition programs, or just a regular day, we make sure our peoples achievements are known and appreciated!
- Were truly a people-first organization. Thats why we offer a Flexible Time Off policy that puts you in control of your work-life balance, as well as market-leading primary and secondary caregiver and parental leave policies.
- We care about social and environmental Impact we have dedicated Impact Champions that collaborate globally to make sure were leaving the world better than we found it.
- We have an amazing group of employee resource groups committed to guiding the agency to become more inclusive, diverse, and representative of the world around us.
Sounds like the right role for you Click to apply now!
