Sales Manager, Weddings (5-Star Hotel - Orchard Road)

Job Description & Requirements

Liberte HR is partnered with an international 5-star hotel located in the heart of Orchard Road to source for a Wedding Sales Manager. This role will focus on driving wedding and social event sales, maximising revenue opportunities and converting enquiries into confirmed business while delivering a seamless experience for couples and event stakeholders.

The successful candidate will work closely with internal hotel teams across Sales, Revenue, Rooms and Food & Beverage to ensure successful event planning and execution.

Responsibilities:

• Responding promptly and professionally to wedding and event enquiries and ensuring all leads are accurately updated in the relevant sales system.

• Managing wedding and event enquiries from initial contact through proposal, negotiation, contracting and confirmation.

• Driving business conversion through timely follow-up and close coordination with internal sales and revenue teams.

• Preparing proposals, quotations and contracts while ensuring commercial terms are aligned with hotel pricing strategies.

• Conducting hotel site inspections, client presentations, sales visits and virtual presentations where required.

• Participating in wedding shows, sales events, exhibitions and other business development initiatives.

• Working closely with Front Office, Housekeeping, Food & Beverage and other operational teams to ensure smooth delivery of confirmed events.

• Preparing and communicating event documentation including banquet event orders, group resumes and pre-event briefing information.

• Leading or participating in pre-event meetings with internal stakeholders to ensure requirements are clearly communicated.

• Achieving individual sales targets and contributing towards the overall revenue goals of the department.

• Identifying opportunities to maximise event revenue through upselling and value-added recommendations.

Qualifications:

• Previous experience in wedding sales, catering sales, events sales or a similar hotel sales role is preferred.

• Experience within a luxury or upscale hotel environment will be advantageous.

• Diploma or degree in Hospitality, Business, Events or a related discipline is preferred.

• Strong communication, presentation and interpersonal skills.

• Commercially driven with the ability to convert enquiries and achieve sales targets.

• Excellent organisational skills with strong attention to detail and follow-through.

• Ability to work confidently with multiple internal and external stakeholders.

• A proactive, positive and service-oriented approach.