About the role: We are seeking a highly motivated and results-oriented Sales Development Representative (SDR) to join our sales team in Singapore. This is a critical role that will identify and engage high-quality prospects in APAC, contributing directly to our revenue growth.
This position will report to the Senior Vice President of Sales and Business Development.
What You'll Do
- Prospecting: Research and identify potential clients within the APAC region, focusing on the Liminal's target segments.
- Lead Generation: Generate Sales Qualified Leads (SQLs) through various outbound activities, including cold outreach, leveraging industry networks, and attending events.
- Qualification: Conduct initial outreach and discovery calls to qualify leads based on their business objectives and requirements, ensuring alignment with Liminal's solutions.
- CRM Management: Maintain accurate and detailed records of all prospecting activities, interactions, and lead statuses within our CRM (Freshsales), ensuring data hygiene.
- Collaboration: Work closely with the Senior Vice President of Sales and Business Development to refine prospecting strategies and ensure a seamless handover of qualified opportunities.
- Communication: Craft compelling and tailored communications (emails, messages) to engage prospects effectively.
- Market Insights: Provide feedback on market trends and competitive landscape to help refine our positioning and Ideal Customer Profile (ICP).
What We're Looking For
- Proven experience in a sales development, lead generation, or similar outbound sales role, preferably within the FinTech, blockchain, or SaaS industry.
- Exceptional communication skills (written and verbal) in English.
- Ability to articulate complex technical concepts clearly and concisely. A foundational understanding of blockchain, digital assets, or financial technology is a strong plus.
- Demonstrated ability to identify prospect pain points and effectively communicate how a solution can address them.
- Highly organized with strong time management skills, capable of managing multiple leads and tasks concurrently.
- A self-starter with a proactive approach to generating new business opportunities.
- Possess strong grit and persistence, with a do not give up attitude when facing challenges in prospecting.
- Demonstrate resilience and the ability to maintain motivation through extended sales cycles.
- A good understanding of MEDDPICC sales methodology is a strong advantage.
- Ability to work collaboratively in a fast-paced and evolving environment.
- Fluency in another APAC language is a strong advantage but not a mandatory requirement.
About Liminal
Liminal is a compliant and insured digital asset custody and wallet infrastructure provider. Launched in April 2021, Liminal Custody is a CCSS Level 3, SOC Type 2, and ISO 27001 & 27701 certified organization. Based in Singapore, Liminal has operations spread across APAC, MENA, and Europe, along with offices in Singapore,Taiwan , India, and UAE. The company has received an initial approval from VARA. Liminal takes pride in supporting businesses with its qualified and insured custody (self and institutional) that enables stress-free safekeeping of digital assets for institutions. It also provides a cutting-edge wallet infrastructure platform that is secure, compliant, and automated and comes with a plug-and-play architecture for faster onboarding of developers, business partners, and government agencies.
Our website - https://www.liminalcustody.com/
