Regional Enterprise Sales Manager (SaaS)

Role Overview

We're looking for a Regional Enterprise Sales Manager to lead our client's new business acquisition across Southeast Asia, with a focus on Singapore, Malaysia, and Indonesia. This is a high-impact, enterprise hunting role responsible for identifying, pitching, and closing high-value F&B clients and regional restaurant chains.

You will be responsible for the full enterprise sales cycle-from prospecting and relationship building to negotiation and deal closure-with longer sales cycles and complex stakeholder structures. This role is ideal for someone with a consultative sales approach and the ability to navigate and influence at C-level.

You'll report to the VP - Sales & Account Management and play a central role in shaping the next chapter of our client's commercial success in Singapore.

Responsibilities:
. Drive net-new business growth by acquiring enterprise-level and regional chain clients across Singapore, Malaysia, and Indonesia, with a focus on high-value, multi-outlet opportunities.
. Identify and qualify leads through direct outreach, industry connections, ecosystem partnerships, and participation in trade events and exhibitions.
. Own the end-to-end enterprise sales cycle: from prospecting and stakeholder mapping to solution development, pricing strategy, negotiation, contracting, and deal closure.
. Develop a deep understanding of client needs and align with our clients product capabilities to deliver compelling solutions that address business pain points.
. Build and nurture strong relationships with key decision-makers, influencers, and stakeholders including C-level executives, heads of IT, marketing, and operations.
. Lead discovery and consultative sales conversations to uncover customer needs, demonstrate ROI, and position our client's AI-driven ordering and engagement solutions as a strategic fit.
. Work closely with SDRs and marketing teams to build campaigns that generate enterprise leads and improve top-of-funnel quality.
. Monitor competitive activity and industry trends to provide feedback to product and leadership teams for continuous market-fit improvement.
. Collaborate with Customer Success and Account Management teams to ensure a smooth handover and support long-term client satisfaction and upsell opportunities.
. Travel up to 50% across assigned markets to support deal closure and client relationship building.

Requirements:
. 10+ years of experience in enterprise sales, business development, or solution selling-ideally in F&B tech, SaaS, POS, payments, or hospitality technology.
. Proven track record in closing complex, multi-stakeholder deals with large restaurant chains or enterprise clients.
. Deep understanding of enterprise sales processes, including account mapping, consultative selling, and long-cycle deal management.
. Strong communication, presentation, and stakeholder management skills.
. Demonstrated ability to build strategic relationships and influence at C-level.
. Experience in the Singapore, Malaysia, or Indonesia F&B landscape is highly preferred.
. Start-up or high-growth tech exposure is a strong plus.
. Fluency in English is required. Proficiency in Mandarin is a bonus.