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RESPONSIBILITIES:
The Marketing Manager - Food & Beverage (F&B) is responsible for developing and implementing marketing strategies to promote the company's food and beverage products and services, increase brand awareness, drive sales growth, and strengthen customer engagement. The role includes managing marketing campaigns, supervising the marketing team, and collaborating with operations and sales to achieve business objectives.
Develop and execute marketing strategies for food and beverage products and services.
REQUIREMENTS:
Plan and manage promotional campaigns, product launches, and seasonal marketing activities.
Conduct market research to identify customer preferences, industry trends, and competitor activities.
Lead and supervise the marketing team to achieve business goals.
Collaborate with sales, operations, and kitchen teams to support business growth.
Manage digital marketing, social media, website content, and online promotions.
Build and maintain relationships with corporate clients, business partners, and suppliers.
Prepare and manage the marketing budget and monitor campaign performance.
Analyze sales and marketing data to improve business performance.
Organize promotional events, food festivals, exhibitions, and brand activation programs.
Ensure all marketing activities comply with company policies and brand standards.
Perform other duties assigned by management.
Job ID: 151330745
Skills:
SEO, Product Launches, Market Research, Pr, Product Positioning, Go-to-Market Strategy, Agency Management, customer advocacy, Events, Integrated Marketing, B2B Product Marketing, Sales Enablement, Account-Based Marketing, Performance Marketing
Skills:
paid media , campaign tracking , lead tracking, Market Audience Research, Project Management, Attribution Tools, Performance Management, Performance Reporting, campaign strategy
Skills:
paid media , Microsoft Office, Tableau, Salesforce, Digital Marketing, Content Marketing, multi-channel marketing programs, Social Media Management platforms, Marketing Automation Platforms, B2b Marketing, Google Workspace, Looker Studio
Skills:
content curation , Statistical Analysis, Digital Marketing, Event Management, Marketing Research, Marketing Strategies, pay per click campaigns, Content Creation, lead generation campaigns, Social Media Marketing, Publicity, Copywriting, marketing tools and software, Performance Analysis
Skills:
online marketing strategies, Advertising, Digital Marketing Strategies