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Marketing Manager

Fresher
  • Posted 5 hours ago
  • Be among the first 10 applicants

Job Description

Responsibilities:

  • Develop and execute integrated 360° marketing campaigns aligned with regional marketing strategies across digital, offline, in-store, and event channels.
  • Collaborate with Digital and CRM teams to deliver seamless customer journeys, targeted campaigns, and engaging brand experiences.
  • Partner with brand principals, landlords, agencies, and vendors to execute marketing communications, promotions, and events.
  • Manage media planning and buying, including negotiations, bookings, artwork submissions, and press relations.
  • Oversee visual merchandising displays and seasonal campaigns to ensure consistency with brand guidelines.
  • Lead annual marketing projects, corporate campaigns, community initiatives, and CSR activities.
  • Develop corporate marketing collateral and promotional materials.
  • Manage the Marketing Advertising & Promotion (A&P) budget and ensure effective utilisation of resources.
  • Lead, coach, and develop the local marketing team while monitoring performance against KPIs.
  • Support CRM initiatives by sourcing gifts and collaborating on customer engagement programmes.

More Info

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About Company

Job ID: 151880451

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