About Atome Financial
Headquartered in Singapore, Atome Financial is building a world-class tech enabled financial services platform that is the best companion of our customers lifetime. As a part of the Advance Intelligence Group, a Series D fintech unicorn and ranked Top 10 on LinkedIn's 2023 Top Singapore StartUps list with over 1,400+ staff worldwide, we are united by a shared vision and purpose: to Advance with Intelligence for a Better Life--for our customers, colleagues and communities.
Atome Financial operates in 5 ASEAN markets (Singapore, Malaysia, Indonesia, Philippines, and Thailand). We have 3 key products:
- Atome BNPL: A leading buy now pay later brand in ASEAN and partners over thousands of online and offline brands
- Atome Card: A paylater anywhere card.
- Kredit Pintar: A leading Indonesia digital lending apps, regulated and supervised by Indonesia's Financial Services Authority (OJK).
Our culture is built on values that are core to who we are and what we stand for:
- We foster an INNOVATION mindset
- We achieve results with EFFICIENCY and excellence
- We take pride in the QUALITY of our work
- We uphold INTEGRITY in all we do
- We embrace COLLABORATION to work across business lines and borders
Job Description
- Support the planning and execution of CRM and paid advertising campaigns across multiple channels (e.g. Email, push, search)
- Manage user segmentation and personalization strategies to improve campaign effectiveness
- Develop and execute multi-channel marketing campaigns aimed at acquiring new users (e.g. Gen Z audience)
- Deepen relationships with existing customers through cross-selling and retention initiatives to drive loyalty and stickiness
- Conduct A/B testing and analyze campaign data to optimize performance and improve ROI
Requirements
- Currently pursuing a Bachelor's degree in Marketing, Business, Communications, or a related field.
- Strong interest in loyalty programs, customer engagement, and digital marketing.
- Analytical mindset with the ability to interpret data and derive actionable insights.
- Creative and proactive, with a passion for brainstorming and executing new ideas.
- Excellent communication and collaboration skills to work effectively across teams.
- Detail-oriented, organized, and able to manage multiple tasks in a fast-paced environment.
- Proficient in Microsoft Excel/Google Sheets; experience with data visualization or CRM tools is a plus.
- Need minimum commitment of 6 months
