Own a dedicated number of partner marketing relationships within the region to build trust, align on quarterly strategic plans, and execute programs that increase pipeline
Implement global channel marketing campaigns, adapted for partner activation, with dedicated distributors, in market to increase channel-initiated pipeline
Coordinate PMF-funded co-marketing programs, ensure effective execution, compliance, and measurable ROI
Collaborate with events, channel, and sales teams to plan and optimize engagements including roadshows, training sessions, virtual events, and targeted recruitment activities
Partner with channel leadership to ensure regional teams have the most relevant and impactful resources and tools to empower targeted messaging showcasing SolarWinds use cases and capabilities
Regularly communicate feedback from distributors and partners to marketing and channel leadership to inform campaign evolution, messaging updates, and broader go-to-market strategy
Measure, report, and optimize on dedicated demand generation plays to support quarterly pipeline goals
Regularly communicate feedback from the field to Marketing leadership to drive campaign and messaging evolution
Provide regular intent data insights on the industry, company, and contacts to assigned sales reps to identify potential selling opportunities
Design and execute sell-through marketing campaigns, channel demand generation programs, and partner events that drive leads, pipeline, and revenue through indirect sales motions
Support and partner with sales and channel to meet or exceed pipeline and revenue targets
Build partner relationships throughout Latin America and orchestrate high-impact marketing campaigns and programs
