Marketing Executive

Dezign Format is seeking a driven and detail-oriented Marketing Executive to support the execution of strategic marketing initiatives across the Group.

In this role, you will contribute to the development and implementation of integrated marketing strategies that will support business growth, strengthen brand positioning, and drive lead generation. Your primary focus will be on the creation and management of B2B marketing collaterals, ensuring consistency in brand messaging, tone and visual identity across all the platforms and touchpoints.

Responsibilities

• Support the planning, coordination, execution and performance analysis of marketing campaigns, providing insights and recommendations for improvement

• Develop and manage B2B marketing collaterals, including presentation decks, proposals, and corporate materials

• Collaborate with cross-functional teams (e.g. design, sales, project teams) to ensure alignment in messaging, visuals, and project narratives

• Support digital marketing efforts, including website updates, EDMs, social media management, content creation, and copywriting for all digital and print platforms

• Coordinate with external vendors and partners where required (e.g., videographers)

• Maintain and organise marketing assets, ensuring proper documentation across different tasks

• Provide administrative and operational support to the team as needed

• Undertake ad hoc or cross-departmental initiatives when required

Requirements

Core Competencies

• Diploma or Degree in Business, Marketing, Communications, or a related field

• Fresh graduates are welcome to apply relevant internship experience is an advantage

• Prior experience in the design, construction, events and exhibitions industry is a plus

• Fluent in English, with strong written and verbal communication skills

• Proactive, results-driven, and highly motivated individual with a growth mindset

• Strong ability to work independently and collaboratively in a team environment

• Highly organised with meticulous attention to detail

• Capable of prioritising and managing multiple responsibilities and deadlines simultaneously, while maintaining a high standard of work

• Keen eye for aesthetics and design, with the ability to guide and refine the visual direction of marketing collaterals and other brand materials (e.g., presentation decks)

• Adaptable, resilient, and receptive to feedback

• Comfortable taking initiative and ownership of tasks, including cross-functional responsibilities as required

• Salary will be commensurate with experience

Technical Skills

• Basic proficiency in Adobe Creative Cloud software, including Photoshop and Lightroom (familiarity with Illustrator, InDesign, and Premiere Pro is an advantage)

• Competent in Microsoft Office Suite, including PowerPoint, Word, and Excel

• Strong interest in copywriting, capable of producing professional, engaging, and brand-aligned content

• Basic foundational knowledge of WordPress, Mailchimp, SEO, SEM and Google Ads is a plus