Head of Sales and Marketing

Working Location: 18 Senoko South Road, Singapore

Key Responsibilities

1. Develop and execute Sales & Marketing strategies, deliver annual revenue budget and turnover targets across Tofu product and beverage trading segments.
2. Identify new business opportunities. Expand current range of products to existing customers. Prospecting and identify potential key accounts.
3. Manage monthly sales analysis, forecasting, inventory monitoring and regular management performance reporting.
4. Own key account relationship with local retail, F&B, hawker channels, local distributors and overseas importers; lead customer complaint resolution and credit control governance.
5. Plan annual promotion budget, execute offline marketing activities, conduct market & competitor intelligence analysis and submit regular review reports.
6. Lead Sales & Marketing team performance management, incentive scheme design, talent development and internal workflow standardization.
7. Oversee chilled sales fleet maintenance management and support financial supplier payment verification; undertake ad-hoc assignments from senior management.

Requirements & Qualifications

1. Minimum 15 years sales & marketing management experience with solid experience in the fast-moving consumer goods (FMCG) sector and proven overseas trade partner management track record. Preferable solid experience working in a multinational company.
2. Solid hands-on experience in local B2C/B2B distribution, product export and beverage import-re-export trading.
3. Strong key account development & channel planning capability, able to deliver sustainable business results within budget framework.
4. Exceptional negotiation, stakeholder influencing and trade term negotiation skills.
5. Proficient in market analytics, competitor monitoring, sales review and offline campaign execution.
6. Strong leadership skills to influence and work collaboratively with leaders of other functions.
7. Goal-oriented, highly organized, good teamwork and independent working capability.
8. Excellent English communication and presentation skills with clear and concise information delivery to all levels of stakeholders.