Head of Growth

KPI Media is one of Singapore's fastest-growing performance marketing agencies. What makes us different is simple: we guarantee our clients KPIs in writing, and refund 50% of the retainer if we miss. That changes everything about how we work. No vanity metrics, no hiding behind reports, no juniors learning on the client's dime. The people who run the strategy are the people who talk to the client. We own our mistakes and we move fast to fix them.

We're a tight, senior team that works fully remote across multiple countries, and we're deliberate about staying lean and excellent rather than big and average.

This role exists because our founder has been running growth personally, and it's time to hand it over to someone who will run it better. You're not a salesperson handed leads. You own the number, the team, the system that produces the pipeline, and the judgement about which deals we should and shouldn't take. When your agency sells a guarantee, a bad-fit client isn't a win, it's a refund waiting to happen.

• Own the agency's growth targets: new business revenue, pipeline value, win rate and expansion revenue from existing clients, reporting directly to the CEO.
• Lead the full sales cycle on every serious opportunity: discovery, scoping, proposal, pitch and close, with founders, CMOs and marketing directors at scaleups and enterprises.
• Scope KPI guarantees with our delivery team so every deal we sign is one we can hit, and be the person who says no when the numbers don't work.
• Lead and develop 2 Growth Specialists who handle prospecting, research, outreach and pipeline support. You set their targets, review their work and make them better every week.
• Run growth as a system, not a hustle. We use AI, workflows and automations to do the heavy lifting on research, outreach, qualification and proposals. You'll improve that stack and decide where human time goes.
• Plan and run growth sprints: pick the experiments (channels, offers, outbound plays, partnerships, content, events), set success criteria, ship fast and document what we learned.
• Own the agency's own marketing: positioning, case studies, LinkedIn presence, SEO/GEO for kpimedia.co, referral and partner programmes.
• Grow existing accounts with our delivery team: spot upsell and cross-sell opportunities, and make renewals a formality rather than a negotiation.
• Keep the pipeline honest: clean CRM, a forecast the CEO can plan hiring around, and a weekly plain-English read of what moved, why, and what you're doing about it.

You've carried a number and you like being measured. You flag risks to the forecast early rather than hoping the month turns around.

• 5+ years in agency new business, growth or commercial roles, with a track record of closing retainer deals with mid-market and enterprise clients. We'll ask for the numbers.
• Real fluency in performance marketing. You don't need to run campaigns, but you can credibly discuss CAC, ROAS, attribution and channel mix with a CMO and know when a target is unrealistic.
• Experience leading a small team, even informally. You coach, you don't just delegate.
• A builder's instinct for AI and automation. You've used tools like HubSpot, Clay, Apollo, n8n, Zapier or AI assistants to make a sales process faster, and you'll want to go further.
• You run experiments properly: a hypothesis, a metric, a deadline and a written conclusion.
• Excellent written and spoken English. You write proposals that get signed and emails that get replies.
  

None of these are dealbreakers, but they'll put you ahead of the pack:

• Experience selling in Southeast Asian markets beyond Singapore
• A network across SEA scaleups, VC portfolios or enterprise marketing teams
• Background at a performance agency, adtech or martech company
• Experience building an outbound engine from scratch
• Hands-on paid media experience earlier in your career
  

The kind of person who thrives here: you'd rather own a number than hide behind activity, you'd walk away from a deal before overselling our guarantee, and you want to build a growth engine, not just work one. By day 90, you're running the full sales cycle independently and the CEO has stepped out of day-to-day selling. By month 6, you're hitting target, every client you've closed is on track against their guarantee, and you've documented at least 5 growth experiments. If that sounds like your next chapter, apply. We'd love to talk.

Competitive, above-market salary with performance-based bonuses

100% remote, always, work from anywhere

Annual international team retreats

Flexible hours built around real work-life balance

Telemedicine and health benefits

Company card for business expenses, zero reimbursement hassle

A diverse, international team and client base

Real growth, with clear paths for advancement as we scale, and the chance to shape how we do it