Location: Singapore (On-site / Hybrid)
Job Description:
We are seeking a visionary and results-driven Head of Digital Marketing to lead our digital marketing strategy in Singapore. In this role, you will oversee all digital marketing initiatives, drive customer acquisition and engagement, and build a high-performing marketing team to achieve business growth objectives.
Key Responsibilities:
- Develop and execute the overall digital marketing strategy aligned with business goals
- Lead and mentor the digital marketing team, fostering creativity, collaboration, and performance
- Oversee multi-channel campaigns including SEO, SEM, social media, email, content, and display advertising
- Analyze campaign performance, digital metrics, and market trends to optimize marketing ROI
- Drive customer acquisition, retention, and brand awareness through innovative digital strategies
- Collaborate with product, sales, and design teams to align marketing initiatives with business objectives
- Manage digital marketing budgets, tools, and platforms efficiently
- Evaluate emerging digital marketing technologies and trends to maintain competitive advantage
- Prepare reports and present insights and recommendations to senior management
Requirements:
- Bachelors or Masters degree in Marketing, Business, Communications, or related field
- 8+ years of experience in digital marketing, with at least 3 years in a leadership role
- Proven track record of leading successful digital marketing campaigns and teams
- Strong knowledge of SEO, SEM, PPC, social media, email marketing, analytics, and marketing automation
- Excellent leadership, strategic thinking, and communication skills
- Data-driven mindset with experience in digital marketing analytics and reporting
- Ability to work in a fast-paced, dynamic environment
- Fluency in English; knowledge of Singapore/SEA digital marketing landscape is an advantage
What We Offer:
- Competitive salary and performance-based bonuses
- Flexible on-site or hybrid working arrangements
- Leadership role with the opportunity to shape digital marketing strategy and team development
- Exposure to innovative marketing projects and cutting-edge technologies
- Collaborative, dynamic, and growth-oriented work environment
How to Apply:
- Submit your resume and a brief cover letter highlighting your digital marketing leadership experience via [Job Portal / LinkedIn Apply].