Digital Marketing Executive

Key Responsibilities

• Social Media Management

  • Plan, create, and schedule engaging content across platforms (Instagram, Pinterest, Red Note, TikTok, LinkedIn).

  • Monitor performance metrics and optimize campaigns for reach and engagement.

• Content Creation & Branding

  • Develop creative visuals, copywriting, and campaigns that reflect Ovationsg's brand identity.

  • Collaborate with the events team to showcase floral styling and event projects.

• Digital Campaigns

  • Execute paid advertising campaigns (Google Ads, Meta Ads) to drive brand awareness and lead generation.

  • Track ROI and provide performance reports with actionable insights.

• Website & SEO

  • Manage and update company website content to ensure accuracy and freshness.

  • Implement SEO strategies to improve search rankings and organic traffic.

• Analytics & Reporting

  • Use tools like Google Analytics, Meta Business Suite, and other dashboards to measure campaign success.

  • Prepare monthly reports highlighting trends, successes, and areas for improvement.

Requirements

• Diploma/Degree in Marketing, Communications, or related field.

• 1-3 years of experience in digital marketing

• Strong knowledge of social media platforms, SEO, and digital advertising.

• Creative flair with good design sense (Canva/Photoshop skills a plus).

• Excellent communication and writing skills in English.

• Self-motivated, detail-oriented, and able to work independently.

Why Join Ovationsg

• Be part of a small but growing team that transforms events into unforgettable experiences.

• Opportunity to showcase your digital creativity in a niche floral and event styling industry.

• Collaborative, supportive environment with room to grow your career.