Creator Marketing - Summer Internship

At Warner Music Group, we're a global collective of music makers and music lovers, tech innovators and inspired entrepreneurs, game-changing creatives and passionate team members. Here, we turn dreams into stardom and audiences into fans. We are guided by three core values that underpin everything we do across all our diverse businesses:

• Curiosity: We do our best work when we're immersing ourselves in culture and breaking through barriers. Curiosity is the driving force behind creativity and ingenuity. It fuels innovation, and innovation is the key to our future.

• Collaboration: Making music and bringing it to the world is all about the power of originality amplified by teamwork. A great idea, like a great song, travels globally. We ignite passions and build connections across our diverse community of artists, songwriters, partners, and fans.

• Commitment: We pursue excellence for our team and our talent. Everything in music starts with a leap into the unknown, and we're committed to keeping the faith, acting with integrity, and delivering on our promises.

WMG is home to a wide range of artists, musicians, and songwriters that fuel our success. That is why we are committed to creating a work environment that actively values, appreciates, and respects everyone. We encourage applications from people with a wide variety of backgrounds and experiences.

Consider a career at WMG and get the best of both worlds – an innovative global music company that retains the creative spirit of a nimble independent.

Job Title: Creator Marketing - Summer Internship

This internship would require you to be in the office at least 3 days per week over a 3-month period from May till August.

A Little Bit About Our Team

The Creator Marketing Pillar is a critical part of the Integrated Marketing Services & Strategy function, operating as an internal agency dedicated to driving growth through creator partnerships. We focus exclusively on high-priority artists. Our mandate is to execute creator campaigns, provide thought leadership. The team upholds the core values of Collaboration, Efficiency, and Innovation.

Why This Could Be Your Next Big Break

This internship is a unique opportunity to gain hands-on operational experience within a high-performance regional marketing team. You won't just observe; you will be the engine that keeps our priority artist campaigns running. You will:

• Become proficient in creating and receiving Creator briefs
• Directly contribute to the team's mandate of ensuring local relevance by sourcing and managing cultural trends
• Play a crucial role in creating the foundational documentation that will guide the pillar's strategy for years to come

What You'll Do

Your primary goal is to ensure the efficiency and clarity of the Creator Marketing operational pipeline.

Creator Campaigns

• Brief Intake & Triage: Act as the first line of defense for all Creator briefs accepted via the briefing system. Immediately review briefs for completeness
• Campaign Workflow Management: Act as the primary liaison between the Creator Lead and external agencies/vendors, tracking campaign milestones, deadlines, and asset delivery.
• Agency Network Support: Assist the Lead in compiling and maintaining the comprehensive APAC Creator Agency Network roster, ensuring all contacts and contracts are up-to-date.

Trend Identification & Reporting

• Trend Sourcing Framework: Maintain the framework for sourcing and communicating Trend identification in key markets (e.g., successful sounds, formats, creators) based on external research and Lead insights.
• Creator Economy Insights: Support the Lead in researching and tracking frameworks for Creator Economy trends (e.g., monetisation, platform investments) and identifying new creator communities relevant to WMG's roster.
• Results & Reporting: Compile campaign results data against original objectives. Format this data for internal stakeholders.

About You

• Fluent in Social Media: Deep, intuitive understanding of platform mechanics (TikTok, Instagram, YouTube) and current content trends in APAC markets.
• Social Native: Demonstrated native excellence with social media, such as actively running a personal or creator account, or experience generating content for a brand or community.
• Highly Organised: Exceptional attention to detail and ability to manage multiple high-priority projects and deadlines simultaneously.
• Data Literate: Comfort with data entry, spreadsheet management, and compiling basic performance metrics (reach, engagement rate, views).
• Communication Skills: Clear, professional written and verbal communication skills; ability to interact confidently with agency partners and internal stakeholders.
• Tool Proficiency: Proficiency with Microsoft Office Suite (Excel/PowerPoint) or Google Workspace (Sheets/Slides). Experience with Airtable or similar workflow tools is a plus
• Language Skills: Proficient in English. Fluency in an additional key APAC language (Korean, Mandarin, Japanese, Thai) is highly advantageous.

About Us

As the home to Asylum, Atlantic, East West, Elektra, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Records, Warner Classics, and several other of the world's premier recording labels, Warner Music Group champions emerging artists and global superstars alike. And our renowned publishing company, Warner Chappell Music, represents genre-spanning songwriters and producers through a catalogue of more than one million copyrights worldwide. Warner Music Group is also home to ADA, which supports the independent community, as well as artist services division WMX. In addition, WMG counts film and television storytelling powerhouse Warner Music Entertainment among its many brands.

Together, we are Warner Music Group: Music With Vision & Voice.

Love this job and want to apply

Click the Apply link at the top of the page, or apply directly with your LinkedIn. Applying with LinkedIn will import all of the information you put in your profile, but will still allow you to upload a resume and cover letter.

Don't be discouraged if you don't hear from us right away. We're taking our time to review all resumes, and to find the best people for WMG.