About the Role
We are seeking a creative and commercially minded Visual Merchandiser to join our LUMINE Singapore store.
This role is responsible for planning, executing and maintaining high visual merchandising standards to enhance brand image, elevate customer experience, and drive sales performance within a single-store environment.
The ideal candidate has a strong aesthetic sense, understands fashion retail dynamics, and is comfortable working hands-on in a fast-paced retail setting.
Key Responsibilities
Visual Execution & Store Presentation
- Conduct daily visual checks before store opening to ensure displays, mannequins and fixtures are aligned with brand standards
- Style mannequins and focal points according to seasonal themes and current trends
- Ensure timely replacement of sold-out items on displays
- Maintain visual consistency across the selling floor, including color coordination and storytelling zones
- Support seasonal layout changes and campaign resets
Seasonal & Campaign Implementation
- Execute visual merchandising concepts aligned with brand direction and marketing campaigns
- Work closely with Marketing team on outfit selection for monthly photoshoots and ad-hoc campaigns (once a month)
- Ensure visual alignment for promotional activities and key sales periods
Commercial & Sales Support
- Review sales performance and sell-through data to adjust product placement
- Highlight key items and priority merchandise in high-traffic areas
- Provide competitor observation and basic market insights (layout, styling, promotions)
- Support commercial objectives through effective product presentation
Team Collaboration & Training
- Work closely with Store Manager and Sales Team to maintain VM standards
- Provide guidance to store team on display maintenance and basic styling principles
- Conduct simple visual briefings when required
Operational & Ad-Hoc Support
- Support stockroom organization related to display planning and replenishment
- Assist in campaign installations and visual set-ups
- Provide ad-hoc support to the store team during peak periods or manpower shortages, including basic sales floor duties where necessary
(This role requires flexibility and teamwork to ensure smooth store operations.)
Requirements
- Diploma or Degree in Visual Merchandising, Fashion Design, Retail Management, or related field preferred
- Candidates with relevant hands-on retail VM experience will be considered in lieu of formal qualifications
- 3-5 years of experience in fashion retail visual merchandising
- Strong aesthetic sense and understanding of fashion trends
- Commercial awareness and ability to translate sales data into visual strategy
- Hands-on and detail-oriented
- Good communication and teamwork skill
