Technical Marketing Director

Job Description

Key Responsibilities

Identifies gaps to plans across the field, drives field/technical and customer engagement from a BU perspective and conducts calls with filed Technical Directors. Develops and articulates strategies and corrective actions to meet business objectives for a segment/functional area.

Directs and controls the conversion of technical trends into useful information for Bus, coordination of (TRM) Technical Review workshops and product positioning/inflections mapping for a segment/functional area.

Executes alignment plans and tracks business focus on TAM, share, margin between BU and Field.

Has expert understanding of global, technical and market trends and executes a systematic process for capturing competitive intelligence.

Applies expert industry knowledge and commercial awareness to drive penetration / adoption of diverse and complex product strategies with BU, RPM and Field. Identifies customer adoption barriers and drive a plan to overcome [e.g. customer, product, BU].

Executes the mapping trends, opportunities and threats to roadmap and strategies

Extensive contact with the filed is required. Requires 40-50% travel.

Functional Knowledge

• Recognized as guru or external expert in a function.
• Demonstrates broad and comprehensive expertise in leading-edge theories, techniques and/or technologies within own field

Business Expertise

• Influences internal/external business and/or regulatory issues that have an impact on the business

Leadership

• Leads highly visible multidisciplinary project teams or initiatives provides thought leadership

Problem Solving

• Proactively identifies and solves the most complex problems uses ground-breaking methods to think beyond existing solutions

Impact

• Impacts business direction through the development of innovative services or products

Interpersonal Skills

• Negotiates with senior management, customers, regulators or vendors to influence decisions