Teaching Assistant - Digital Marketing Course

About Us

Located at Lifelong Learning Institute in Singapore, Vertical Institute prepares individuals for the jobs of tomorrow by delivering in-demand skills through practical, industry-relevant training that drives real career outcomes. To date, Vertical Institute has trained over 40,000 learners, supporting professionals at different career stages as they upskill and stay competitive in a fast-changing economy.

The institute offers a broad range of courses spanning technology, data, AI, digital disciplines, and essential workplace skills, combining hands-on learning with real-world applications. Vertical Institute is accredited as an Approved Training Organisation (ATO) by SkillsFuture Singapore (SSG) and The Institute of Banking & Finance Singapore (IBF).

Our mission is to empower professionals with practical, in-demand skills that stand the test of time, helping them adapt confidently as industries and roles continue to evolve.

About the Course

Vertical Institute's Digital Marketing Course equips learners with practical skills in SEO, SEM, Google Analytics, and paid advertising strategies. The curriculum covers essential digital marketing tools and tactics-ranging from keyword research and campaign planning to social media marketing and performance measurement-preparing learners for dynamic roles in the digital space.

Classes are conducted during weekday evenings or weekends and are led by an experienced instructor with the support of a teaching assistant.

Role Overview

As a Teaching Assistant, you will play a vital role in supporting both the instructor and learners throughout the course. You'll help facilitate live sessions, guide students through hands-on exercises, and provide continued support to ensure a successful and engaging learning experience.

Key Responsibilities

• Support the instructor during live Zoom lessons
• Assist learners with practical exercises on topics such as:
• Search Engine Optimization (SEO) and keyword research
• Google Ads (SEM) and paid campaign setup
• Social media marketing strategies
• Google Analytics and campaign performance tracking
• Provide out-of-class assistance via our Telegram community and e-learning platform, answering learner queries and troubleshooting technical issues
• Maintain accurate attendance records in compliance with SkillsFuture Singapore (SSG) requirements
• Share learner feedback and insights with the academic team to help enhance course delivery and relevance

Qualifications and Skills

• Proficient in digital marketing tools and strategies, including:
• Google Ads, Google Analytics, SEO tools (e.g., SEMrush, Ahrefs), Meta Ads
• Strong understanding of digital marketing metrics, content strategy, and ad optimization
• Ability to explain marketing concepts in a clear, beginner-friendly manner when required
• Confident in facilitating online sessions using Zoom, with a reliable remote setup (camera, microphone, stable internet)
• Prior experience in mentoring, training, or teaching is preferred

What We Offer

• Competitive hourly stipend
• Opportunity to sharpen your instructional skills in a professional, remote learning environment
• Access to Vertical Institute's network of 30,000+ alumni and 100+ hiring partners across digital and tech sectors