Social Media Manager

Role Overview

We are looking for an energetic, trend-savvy Social Media Manager to own, grow, and execute our global social media presence across Facebook, X (Twitter), TikTok, LinkedIn, and Instagram. Sitting at the heart of our brand visibility, you will blend creative content strategy, platform-native production, community building, and technical livestream operations (OBS) to position us as a credible, highly engaged voice in modern finance and trading education.

Location: Singapore / Global

Why Join Us

• Global Scale & Real Reach: You won't just be scheduling generic posts-you'll manage a multi-market, multi-platform presence reaching global audiences across social channels.

• Hands-On Production Power: We value high-impact, authentic content over corporate fluff. You'll lead live broadcasts, work directly with market analysts, and build platform-native short-form videos.

• Creative Freedom & Speed: We move fast and keep up with platform trends, meme culture, and algorithm updates without getting bogged down in endless approval loops.

Key Responsibilities

1. Global Social Strategy & Execution:

• Own and manage the multi-market content calendar across Facebook, X (Twitter), TikTok, LinkedIn, and Instagram.

• Drive daily publishing, community management, and audience engagement, maintaining a sharp, consistent brand voice.

• Monitor real-time platform trends, algorithm updates, and viral formats, adapting content strategy proactively.

1. Livestream Production & Multimedia Content:

• Plan, produce, and broadcast live sessions using OBS (Open Broadcaster Software) in collaboration with Trading Analysts and subject matter experts.

• Script, edit, and produce platform-native short-form video content, creative campaign assets, and live event coverage.

1. Analytics & Performance Tracking:

• Track performance metrics across all channels, translating engagement, reach, and follower data into actionable content adjustments.

• Conduct continuous A/B testing on post timing, formats, hooks, and visual styles to maximise organic distribution.

1. Cross-Functional & Compliance Alignment:

• Partner with creative, strategy, and compliance teams to ensure all published content meets brand quality standards and financial services marketing regulations.

• Stay updated on ad policy and community guidelines changes across Meta, TikTok, X, and LinkedIn.

Requirements & Qualifications

• 3-5 years of proven experience managing multi-channel social media profiles for a global or fast-paced digital brand.

• Hands-on expertise in livestream production using OBS (Open Broadcaster Software) or similar broadcast tools.

• Deep platform fluency across Facebook, X, TikTok, LinkedIn, and Instagram-you know what works natively on each channel.

• Data-driven mindset with experience pulling channel analytics and tweaking content based on performance signals.

• Prior experience in Fintech, Financial Services, or Web3 is a strong plus.