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DP World

Senior Manager - Digital & Social Media - APAC

8-10 Years
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Job Description

We are seeking an experience and hands-on Senior Manager to lead DP World's APAC Digital & Social Media Centre of Excellence and translate our transformation into measurable customer impact. You will build a solutions-led brand that moves priority buyers from awareness to consideration, and convert digital attention into qualified commercial conversations. Owning the regional digital and social strategy, you will orchestrate integrated campaigns, social ecosystems, and web experiences so customers recognise DP World as an end-to-end supply chain partner.

Key Accountabilities:

  • Build and own an annual APAC digital & social campaign calendar aligned to commercial priorities and go-to-market plans.
  • Deliver integrated, always-on programmes with hero moments, sponsorship activations and account-based plays that create demand and pipeline.
  • Establish a lightweight APAC content studio capability (video, motion, design, toolkits) to scale best-in-class assets across clusters.
  • Lead APAC social strategy with a performance-first mindset, optimising platform mix and content to maximise ROI and commercial outcomes.
  • Own regional web journeys end-to-end, including UX, SEO, localisation and conversion paths to increase traffic quality and lead conversion.
  • Define and govern KPIs and dashboards across brand health, share of voice/search, engagement, content-assisted pipeline and account-based performance.
  • Partner with Commercial and Marketing stakeholders on Ideal Customer Profiles, targeting, and attribution to connect activity to revenue outcomes.
  • Publish playbooks, editorial calendars and activation kits; run quarterly business reviews with clusters and Commercial to embed COE ways of working.
  • Manage agencies with clear scopes, SLAs and cost discipline; align cross-functional partners to deliver on time, on budget, and in line with governance.

Qualifications, Skills and Experience:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 810 years of digital experience in complex B2B or B2B2C categories, ideally across multiple APAC markets.
  • Demonstrated leadership in digital transformation, with a track record of integrated, insight-led campaigns that show ROI and pipeline impact.
  • Strong experience managing multi-market agencies and/or in-house content operations with tight cost and performance control.
  • Strength in editorial storytelling that translates technical capabilities into customer value.
  • Expertise across social, content, web, SEO/SEM and webinar/thought-leadership programming.
  • Analytics and MarTech fluency (e.g., GA4, marketing automation/CRM, social listening/publishing) including attribution and dashboarding.
  • Ability to influence stakeholders across cultures and seniority levels; comfortable operating as a regional COE leader.

Note: The job title in the advertisement serves the purpose of attracting talent and advertising the position.

Equal Employment Opportunity (EEO)

DP World is committed to the principles of Equal Employment Opportunity (EEO). We strongly believe that employing a diverse workforce is central to our success and we make recruiting decisions based on your experience and skills. We welcome applications from all members of society irrespective of age, gender, disability, race, religion or belief.

By submitting your resume and application information, you authorize DP World to transmit and store your information in the world-wide recruitment database, and to circulate that information as necessary for the purpose of evaluating your qualification for this or other job vacancies.

About DP World

DP World is reshaping the future of global trade to improve lives everywhere. Operating across six continents with a team of over 125,000 employees, we combine global infrastructure and local expertise to deliver seamless supply chain solutions. From Ports and Terminals to Marine Services, Logistics and Technology, we leverage innovation to create better ways to trade, minimising disruptions from the factory floor to the customer's door.

In Asia Pacific, DP World employs over 15,000 people across 22 geographies. We operate 17 ports and terminals, complemented by a comprehensive suite of end-to-end supply chain solutions - to connect the region to the rest of the world.

WE MAKE TRADE FLOW

Disclaimer:

There may be fraudulent job offers and recruitment schemes on social media and job boards or communicated by unsolicited emails. DP World will never request any payment or sensitive financial information from job applicants. To explore genuine career opportunities with DP World, please apply only through our official careers page or trusted platforms like LinkedIn, where we are a verified employer.

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Job ID: 139178123