Manage and support the development of student recruitment efforts in Singapore for the institute by identifying new ways to attract new customers in the future.
RESPONSIBILITIES:
Student Recruitment Operations
- To work with the Lead/Deputy Lead, Local Engagement, to manage and support the development of local student recruitment efforts for the institute by promoting the SIM brand-name and planning local student recruitment strategies.
- To supervise and guide the team to ensure operational needs and goals of the department are met (e.g. operations roster, compliance to policies and processes).
- To provide timely training and coaching to team members on a regular basis so as to achieve a high standard of service to customers.
- To attend to customers enquiries via walk-ins, phone, email, live chat during peak periods.
- To provide analysis of leads follow-up reports and suggest areas for improvement.
- Relay market knowledge: - Monitor the state of the education market and competitor's performance, - structure and share this knowledge with the team and the business
Leads Management
- Leverage data: Monitor key performance metrics on all steps of the sales conversion funnel and take action on this data, while constantly expanding and refining best practices
Market Engagement & Project Management
- To lead the Market Engagement team, ensure the team is well managed and trained to plan events and outreach activities.
- To understand the local education landscape and explore new developments.
- Collaborate with internal teams and external partners to conceptualize and plan events that align with the company's goals and objectives
- Manage the entire event lifecycle, from initial concept development to post-event evaluation. Coordinate logistics, timelines, and resources to ensure seamless execution and exceptional attendee experiences
- To plan and leverage community engagement to build awareness and brand name.
- To provide advice and supervision to staff in the department.
JOB REQUIREMENTS
Academic Education and Work Experience
- Bachelor degree with 5-8 years of relevant working experience, preferably in sales, marketing or customer service
- Experienced in planning and executing recruitment events, school talks, open houses, and outreach campaigns.
- Experienced in Customer Service and Sales conversion processes
- Experienced in leading and training a small team
- Experienced in student recruitment within Singapore education landscape.
- Strong network and experience working with schools and education partners in Singapore
- Strong stakeholder management skills, including collaboration with internal departments, academic partners, and external vendors.
- Good understanding of the higher education industry in Singapore
- Results-oriented, driven, self-motivated and analytical
- Strong communication skills, including active listening, understanding and clear articulation
- Able to work on weekends when required
- Confident public speaker with excellent presentation skills
Personal Attributes
- Well-developed diplomacy skills and ability to handle expansive and diverse customers
- Patient personality with excellent service mindset
- Good interpersonal skill with a high level of initiative and drive
