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Senior E-Merchandising & Business Performance Manager
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Senior E-Merchandising & Business Performance Manager
christian dior singapore pte ltd- Posted 11 hours ago
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Job Description
- Lead the e-merchandising strategy across South Asia, with a key focus on Singapore and Thailand, ensuring product assortment, site content, launches and digital visual merchandising are commercially relevant and aligned with brand guidelines
- Partner with Merchandising, Retail and Supply Chain teams to optimise product assortment, inventory allocation and omnichannel fulfilment, including longtail fulfilment and ship-from-store capabilities
- Drive client recruitment, engagement and retention through targeted CRM initiatives, personalized client treatments and market-specific activation plans
- Support digital launches, animations and market expansion, ensuring seamless execution and a consistent client experience across online and offline touchpoints
- Monitor and analyse eCommerce performance, translating data and insights into actionable commercial and merchandising recommendations
- Leverage customer insights, A/B testing and performance data to continuously improve product discovery, site navigation, category performance and the overall online shopping experience
- Adapt global merchandising and CRM strategies to local consumer preferences and market needs across South Asia while maintaining brand consistency across all channels
More Info
Key Skills
site navigation
product assortment
CRM initiatives
e-merchandising strategy
digital visual merchandising
market-specific activation plans
category performance
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