Position: Senior Communications Executive, Singapore
Overview:
As a Senior Executive, you will be an integral part of our client services team, supporting various accounts and assisting team members in executing strategy communications plans for our clients.
We are looking for passionate and creative individuals who want to hone their skills in communications and work with industry experts to help brands and clients navigate the complex world we live in today.
You should be an amazing team player, someone who is not afraid to try new things, fail at these things and learn from mistakes. If you are ambitious, driven by excellence and inspired by creativity – we want to speak with you! Give us a call.
Responsibilities:
Supporting the team to build the Vero business in Singapore and across ASEAN. This includes supporting client work, client counsel and supporting new business development – and, in general, ensuring clients and stakeholders are satisfied with Vero's work.
Client Management
- Serve as primary point of contact for clients, ensuring timely responses to requests and maintaining professional, positive relationships to foster trust and confidence in the agency's abilities.
- Attend meetings with clients, take notes, be responsive in client communication channels (emails or group chats), and ensure you stay up-to-date with your accounts activities, and help to keep track of deadlines and timelines.
- Be prompt in providing support to senior members of the team.
- Assist in preparing plans, reports and proposals – ensuring these deliverables are relevant, insightful and presented in a clear and concise manner.
- Help to manage administrative duties such as scheduling meetings, organising files and maintaining project documentation.
Research & Analysis
- Conduct research on industry trends, clients competitors and target audiences to inform communication strategies.
- Analyse media coverage and social media metrics to evaluate campaign performance, and provide insights/recommendations based on findings.
PR Strategy and Execution
- Support team in developing PR strategies and plans for clients
- Help to develop media lists, media landscape deepdives, and maintain media databases.
- Draft press releases, media pitches, advisories, feature articles, opinion editorials and other related materials.
- Support media outreach efforts, including pitching stories, coordinating interviews etc.
Social Media & Content Development
- Support team in developing social media strategies and plans for clients.
- Develop compelling content for various platforms, including but not limited to social media, websites, newsletters, blogs etc.
- Community management for client's social media pages.
- Track and analysis client's social media performance metrics and provide recommendations for improvement.
- Stay up to date with industry trends, platform updates and emerging social media technologies to inform strategy development and implementation.
Influencer Management
- Help to develop and curate influencer lists, profiles and maintain influencer databases, tracking key metrics such as reach, engagement and audience demographics.
- Support team in developing influencer outreach strategies and plans for clients.
- Initiate and manage outreach efforts to influencers, negotiating partnerships, securing collaborations for clients.
- Manage influencer partnership/collaborations – such as reviewing content, managing approval processes etc.
- Monitor influencer campaign performance, analyse data to assess effectiveness and identify opportunities for improvement.
Criteria:
- 2-3 years of working experience in an agency environment or similar (candidates with PR/social/digital agency experience will be prioritised)
- Highly motivated, flexible, reliable, and able to work under pressure
- Structured, detail-oriented, responsible, and independent
- Resourceful: You are a creative problem-solver, you know how to surround yourself with critical resources and research approaches (on and offline), and you can apply these approaches to uncover breakthrough insights for client work
- Social media content development and production experience is a bonus
- Strong communications and presentation skills
- Excellent written and spoken English
- Comfortable working in a young, multicultural environment
- Keen to develop a stellar career in the PR industry
**This is a hybrid role, with some travel required. You will be reporting to Team Leads within Vero Singapore.
Working at Vero:
You will be a member of a multicultural team of communication specialists spread across the region and brought together by their love for creative and efficient strategies and positive conversations. We pride ourselves in creating workplaces that feel like home, informal, and intensely stimulating.
Other Benefits:
- Unlimited Leave: Your allocated holiday time at Vero will be unlimited. We trust our people to use good judgment when given guidelines for making decisions about taking a holiday, and we know that our teams work better when they can rest and take a proper break from work. Our goal is that every one takes an average of 15 days (minimum!) per person a year.
- Hybrid Work Arrangement: Our teams in Singapore spend 2 days in the office, and 3 days working from home or anywhere within timezone (this is dependent on workload and client needs).
- Working days: Monday to Friday, 9:00 am to 6:00 pm (including 1 hour of lunch break). This may be flexible depending on workload and client needs.
- International Travel: We push our teams to travel for events/client work as much as possible. On any given year (non-pandemic), manager-level team members can visit some of our other offices, attend industry events, and follow their clients if they handle regional projects.
- Wellness day off: One paid day per quarter for you to take time off, unplug, and treat yourself with something nice.
- Thought Leadership and training: We sponsor team members with training tools and resources, both internal and external, and we even incentivise employees to complete classes. Details of training programs and incentives will be shared upon your onboarding. This includes training and development investments organised by the company and specialised programs that our executives may come across and feel are needed for their development. For example, this could be a programme organised by a group such as PR WEEK, PRCA or a training programme focusing on general business. Across the Vero group, we are seeking new and better ways to help people develop careers.
