The purpose of this roles is to support the Client Director in delivery on the account, managing the capabilities and team to ensure on-time delivery and excellence in execution. This is a key role in driving collaboration internally and externally with the client and partners.
Job Description:
Key responsibilities and accountabilities: (or Duties)
Client & Internal Relationships:
- Manage day-to-day client interaction
- Manage expectations of clients and deliverables
- Advice clients on best ways to integrate media into their advertising and marketing programs
- Assist Director in growing business opportunities within current clients
- Keep up with the latest trends in media
- May be responsible for informing team/client of new opportunities or issues
- Participate and lead, if appropriate, face to face client and vendor meetings
- Build positive relationships with internal and external teams
- Assess problems and concerns in a systematic, logical and rational manner
- Proactively resolve issues, know when to and to whom to escalate
- Provide guidance to team members nurture/promote team environment
- May be responsible for constructing and delivering accurate, honest and timely performance management documents
- Capable of managing multiple deliverables and ability to seamlessly transition among them in a timely and efficient manner
Communications Skills:
- Expresses oneself clearly and concisely in oral communications in English
- Writes in a clear, compelling and concise manner
- Organizes ideas and information logically and sequentially
- Assists in the development of media/digital presentations and tactical POVs, as needed
- Develop client reports that are clear, compelling and persuasive
- Ensure key information is provided to team regarding client issues, internal agency issues, changes in account status, etc.
Media Skills:
- Knowledge of local media, digital, SEM and social landscape and consistently keeps up to new digital trends
- Knowledge of digital tools (LinkedIn, DV360, Google adwords, Meta etc)
- Ability to understand and analyze digital data, review reports and set benchmarks
- Ability to devise digital solutions as part of overall media strategies for clients
- Support media and digital training for the team as necessary
Account Management Skills:
- Able to guide and supervise planners to create and maintain media plan flowcharts and media buy authorizations based on clients various initiatives
- Able to guide and supervise implementation and operational aspects of the business including digital ad serving, digital operations, finance operations and traditional media buying operations.
- Able to coordinate with team, vendors, operation and external parties and deliver timely
Qualifications:
- University graduate
- minimum 2 to 3 years of media planning/ digital experience
- Thrives in a fast pace, constantly changing environment can adapt plans due to changes in client objectives, priorities or budgets while minimizing impact on project momentum
- Strong analytical skills, ability to relate results to client business objectives
- Balanced ability to perform analytically and creatively
- Media vendor negotiation experience
- Digital Implementation experience
- Well organized multi-tasker able to work independently
- Good English and interpersonal communication, secondary language skills a plus
- Good Team player
- Detail-minded and able to work under pressure
- Ability to work with numbers, Meticulous work
- Comfortable to work with Microsoft suite such as powerpoint and excel
