Senior Business Development Executive

Role Summary

Own revenue growth and strategic accounts. You'll lead end-to-end sales cycles, mentor junior reps, and shape TMU's outbound + partnership strategy while staying hands-on in closing.

Key Responsibilities

Own Strategic Revenue & Forecasting

• Take full ownership of sales outcomes across strategic and enterprise-level accounts

• Maintain pipeline discipline: stage clarity, next steps, timelines, risks, and probability

• Provide accurate forecasting and visibility to leadership (weekly pipeline updates)

• Prioritise deals based on value, urgency, and long-term potential

Lead Complex Corporate Sales Cycles

• Engage senior stakeholders across HR, Admin, Marketing, Directors, and C-suite

• Run high-quality discovery conversations (business goals, team culture, constraints, success metrics)

• Consultatively advise clients on event formats, engagement strategies, and outcomes

• Navigate multi-stakeholder approvals and shorten cycle time through structured follow-ups

Build & Pitch High-Impact Event Solutions

• Translate client needs into strong event concepts aligned to objectives and budget

• Create and present proposals that clearly communicate value, logistics, and ROI

• Manage commercial negotiations (pricing, payment terms, deliverables, scope alignment)

• Drive deal closure while ensuring operational feasibility (aligned with Events Ops)

Grow Key Accounts & Long-Term Partnerships

• Build account strategies for retention, upsell, and referrals

• Develop trusted-advisor relationships through proactive check-ins and value add

• Identify repeatable opportunities within accounts (new departments, recurring events, annual planning)

• Strengthen strategic partnerships that increase TMU's credibility and lead flow

Raise Team Standards (Coaching + Playbooks)

• Mentor junior sales team members on discovery, objection handling, follow-up discipline, and proposals

• Set expectations for professional sales execution (CRM hygiene, meeting notes, follow-up cadence)

• Introduce win/loss learnings and improve how the team sells over time

• Support onboarding/training by codifying best practices into simple guides and scripts

Build Outbound & Partnership Momentum

• Help shape outbound targeting strategy (ideal customer profiles, segments, messaging angles)

• Identify and pursue sponsorship/partnership opportunities that expand TMU's offering and pipeline

• Represent TMU at networking events and high-value meetings to open doors and build visibility

• Collaborate with Marketing on lead generation strategies and sales enablement materials

Support Critical Client Touchpoints

• Attend important client meetings, site visits, and key onsite moments where relationship strength matters

• Ensure a smooth handover to Events Ops with clear context, expectations, and success criteria

• Step in when escalation or senior-level client management is required

What We're Looking For

• 3-6+ years of B2B sales / business development experience (events/agency/hospitality is a plus)

• Strong consultative selling and stakeholder management skills (comfortable with senior decision-makers)

• Proven track record of hitting targets with structured pipeline management

• Strong communication and proposal-writing ability

• Experience coaching junior reps or leading by example in a sales team

• Strong corporate network is a major advantage

• Comfortable in a hybrid role (client meetings, networking sessions, occasional onsite support)

• Salary: Base + Commission