Sales & Marketing Executive

About Gateway Arts

Gateway Arts is committed to building a vibrant arts community rooted in positive values. We create impactful works that address pressing social issues affecting youth and children - using the arts as a powerful platform for awareness, dialogue, and change.

Championing social relevance through artistic expression is at the heart of everything we do.

At Gateway Arts, you'll join a creative and dynamic team united by a shared vision. If you have a passion for the arts and are eager to contribute meaningfully to Singapore's arts landscape, we invite you to embark on a fulfilling and purpose-driven career with us.

Your Role in Marketing

As a key member of the Marketing team, you will work closely with the Company Manager and fellow team members to implement effective sales and marketing strategies for Gateway Arts programmes - including, but not limited to, theatre productions.

This role offers valuable hands-on experience in:

. Strategic marketing and sales planning

. Brand and event activation

. Marketing communications and media relations

. Advertising and promotions

. Creative problem-solving

. Strengthening interpersonal and communication skills

If you're ready to make a difference through the arts, Gateway Arts is the place for you.

Duties & Responsibilities:

Sales & Marketing

. Develop comprehensive knowledge of Gateway Arts programmes to effectively engage stakeholders, build brand awareness, and drive ticket sales.

. Establish and nurture partnerships that enhance sales, marketing reach, and audience engagement.

. Lead outreach initiatives to schools, corporations, and groups to maximise attendance and ticket sales.

. Identify, plan, and implement targeted sales and marketing strategies to grow and retain audiences.

. Conceptualise and execute marketing campaigns to enhance brand visibility and improve audience recall.

. Assist in the creation, design, and production of marketing collaterals and promotional materials.

. Manage and streamline the booking process for schools, corporations, and group clients.

. Conduct market research to monitor trends and identify new marketing opportunities.

. Support social media marketing - including monthly content planning, campaign execution, analytics monitoring, and content optimisation.

. Collect and analyse data across marketing channels to generate insights and improve audience engagement and conversion strategies.

. Monitor, document, and report on media coverage of Gateway Arts programmes.

. Design and administer patron surveys compile and analyse results to develop actionable marketing recommendations.

Events Management & Ticketing

. Manage ticket inventory and fulfilment to optimise sales and ensure smooth allocation across audience segments.

. Coordinate ticketing requirements for donors, sponsors, partners, corporations, schools, groups, and internal personnel.

. Oversee the end-to-end process for both internal and external ticket requests and distribution.

. Liaise with school representatives to organise student arrival, seating, and dismissal logistics on performance days.

. Work closely with ticketing agents to coordinate door sales and manage ticketing operations effectively.

. Support front-of-house (FOH) operations and collaborate with venue FOH managers to deliver a smooth and professional audience experience.

. Respond to and resolve audience feedback and queries during events.

. Assist in the planning and execution of special initiatives such as fundraising galas, outreach programmes, and educational events.

Others

. Maintain marketing documentation and administrative records.

. Support other administrative tasks as assigned.

Requirements:

. Bachelor's degree in Marketing, Mass/Marketing Communications, Arts Management, or a related field.

. Minimum of 3 years of relevant experience in marketing.

. Self-disciplined, independent, and goal-oriented individual.

. Detail-oriented, well-organised, and resourceful.

. Strong ability to prioritise and manage multiple tasks and assignments effectively.

. Creative and proactive, with a positive mindset and a can-do attitude.

. A collaborative team player with strong interpersonal and communication skills (both oral and written).

. Good knowledge of Singapore's arts scene-particularly theatre-is advantageous.

. Willingness to work flexible hours, including weekends, Eve of Public Holidays, and Public Holidays, when necessary.

. Proficient in spoken and written English.

. Proficient in Microsoft Office applications.

. Proficiency in Adobe Photoshop is an added advantage.