Regional Marketing Specialist

Key Responsibilities

• Develop and implement integrated marketing campaigns across both digital and offline platforms

• Create, manage, test, and execute outbound email marketing campaigns using Microsoft Dynamics 365 CRM

• Manage Google Ads search campaigns and drive SEO/SEM strategies to improve website traffic and lead generation

• Plan and execute social media marketing initiatives to enhance brand visibility and audience engagement

• Maintain and update company websites to ensure alignment with marketing activities and business objectives

• Conduct outbound prospecting through cold emails, cold calls, and LinkedIn Sales Navigator to build targeted prospect databases and support sales activities

• Provide creative support including campaign concept development, graphic design, photo retouching, PowerPoint enhancement, and basic video editing

• Develop localized marketing materials and content tailored to Southeast Asian industries and applications

• Monitor and analyse campaign performance using Google Analytics, Power BI, CRM systems, and Excel reporting dashboards

• Organise and coordinate marketing events such as tradeshows, seminars, webinars, and roadshows

• Support responses to customer and prospect enquiries received through phone, email, and chat platforms

• Travel occasionally to support regional office activities when required

• Perform additional duties assigned by regional management

Requirements & Qualifications

• Bachelor's or Master's Degree in Marketing, Business, or a related discipline

• Proven experience in planning and executing multi-channel marketing campaigns across email, social media, paid advertising, websites, and offline channels to drive brand awareness and lead generation

• Experience with Python programming for data scraping is preferred

• Strong analytical skills with the ability to interpret marketing data and generate actionable insights

• Prior B2B marketing experience is an advantage

• Strong content creation and marketing communication skills

• Good project management abilities with experience coordinating multiple stakeholders and projects simultaneously

• Excellent verbal and written communication skills with strong critical thinking abilities

• Self-motivated, detail-oriented, resourceful, adaptable, and capable of working independently or leading collaborative initiatives when required

• Familiarity with Southeast Asian markets will be advantageous

• Willingness to travel regionally as part of the role

• Positive, energetic, and outgoing personality

Technical Skills

Experience working with the following tools and platforms is preferred:

• Microsoft Dynamics 365

• Google Ads

• Canva

• Google Analytics

• Power BI

• Microsoft PowerPoint and Excel

• UTM Builder

• LinkedIn Sales Navigator

• RocketReach

• ZoomInfo

If interested, please submit your application to [Confidential Information] with your expected salary and resume.

We regret that only short-listed candidates will be contacted shortly. By submitting your application or resume, you agree to the collection, use, retention, and sharing of your personal information with potential employers for their assessment.

JDA WMS Pte Ltd | EA Personnel: Pham Thi Tuyet Mai

EA License No: 23S1595 | EA Registration No: R25127838