Get to Know the Team
Our Regional Managed Enterprise team leads partnerships and accelerates growth with Grab's largest regional merchants, clients, and agencies. We are critical to Grab's vision of becoming Southeast Asia's super app by being indispensable partners to our most strategic regional accounts. Our focus is on driving business and commercial growth across the entire OneGrab ecosystem. We develop business strategies that allow us to serve our largest strategic partners, believing in creating mutually beneficial collaborations that enhance their business offerings and positively improves customers lives.
Get to Know the Role
As part of the Regional GrabAds leadership team, you will lead the strategic evolution of our Agency business. You will partner with a portfolio of the world's largest media agencies and enterprise advertisers to drive commercial growth for GrabAds. This is a builder role, you will be expected to think in scaled systems, creating frameworks from scratch that enable local sales and marketing teams to drive adoption and utilization of Grab's advertising suite.
This is a fully onsite role, at our Singapore's One North office and will be reporting to the Regional Executive Director Strategic Accounts, Multi-Vertical
The Critical Tasks You Will Perform
- Scaled Systems and Ecosystem BuildingDesign and implement scalable commercial frameworks and agency programs from scratch that can be replicated across all eight Grab markets.Partner deeply with local sales and marketing teams to drive the regional adoption of new agency tools, ensuring high utilization of GrabAds enterprise features.You will require future proofing our agency business thinking through issues like tool integrations, enablement & certifications, in partnership with relevant cross functional partners e.g. sales enablement, marketing etc.
- 2. Agency Leadership and Strategic GrowthLead and grow a portfolio of key Agency Partnerships across the region, securing both short term strategic campaigns and long term Joint Business Plans (JBPs).Act as the primary regional point of contact to build and strengthen high level relationships with C suite decision makers at major holding companies.Lead quarterly business reviews (QBRs) and account development plans to ensure Grab remains a top tier priority for agency investment. Trading deals are now table stakes and only effective if there is true buy-in by the business teams so you will use your commercial acumen to find innovative and sustainable ways to grow our agency business.
- Enablement and Thought LeadershipRun effective training, content, and learning programs to evangelize GrabAds within media agencies, moving beyond simple sales to deep (Grab) ecosystem enablement.Develop scaled one-to-many programs/initiatives to elevate Grab Ads as a strategic and preferred partner for agenciesRepresent GrabAds in the broader advertising community by participating in industry events, panels, and keynote sessions.Act as the voice of the agency internally, lobbying for the features and product enhancements that our partners need to succeed.
- Team Leadership and MentorshipLead a small team of high performing, experienced Agency Partners, fostering a culture of high throughput and accountability.Hit quarterly sales and performance targets through disciplined pipeline management.
Qualifications
What Essential Skills You Will Need
Experience and Domain Expertise
- Senior Agency Background: 10 plus years of experience at a media publisher, advertiser, or agency, with a deep understanding of how global media holding companies operate.
- Proven Systems Builder: A demonstrated track record of building commercial systems or programs from scratch and collaborating cross functionally to drive their regional adoption.
- Leadership: 5 years of experience in team management and people development in an accelerated growth environment.
- Market Knowledge: In depth knowledge and a ready made network of decision makers at large advertisers and agencies across Southeast Asia.
Technical and Strategic Skills
- Data Driven Approach: Excellent interpersonal and stakeholder management skills with a reliance on data to drive consultative selling.
- Entrepreneurial Mindset: A self starter mentality with a can do attitude, specifically comfortable navigating unstructured environments to make progress.
Communication and Influence
- Executive Influence: Proven ability to leverage executive relationships and internal sponsors to deepen GrabAds penetration into key agency accounts.
- Executive Communication: Ability to provide high level briefs and updates for GrabAds internal leadership, distilling complex agency dynamics into actionable insights.
