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Shopee

Project Manager, Regional Brand & Growth Marketing

3-5 Years
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  • Posted 3 days ago
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Job Description

About The Team

We are seeking a forward-thinking individual to join the Brand and Growth Team dedicated to assisting functional team leaders in defining omnichannel user growth and activation strategies. As a Growth Strategist, you will be mainly focused on improving the incoming traffic's conversion rate, and continuous active users via improvements of in-app experience. You will work with multiple areas and levels of stakeholders, providing deep insights and discovering opportunities through data-driven analysis, planning strategies, and steering the project end-to-end.

Job Description

  • Identify growth opportunities and challenges through data analysis. Maintain a broad view of growth-related topics, staying updated with industry news and trends
  • Apply functional knowledge in digital marketing esp. media buy, CRM, and basic product design to provide high-level analysis and strategic insights; Able to build up, deep dive and refine strategy based on a framework view of user segment and ROI view based on LTV.
  • Communicate findings and initiatives to stakeholders ranging from C-suite to country marketing leads, articulating the strategic importance of their work and gaining support
  • Collaborate with other functional leads within the Business and Growth team as well as with Engineers and Developers, translating strategies into actionable plans for countries;
  • Manage project end to end and go down to details to move the project forward.
  • Maintaining ongoing reporting and tracking the progress of growth initiatives

Requirements

  • Bachelor's or Master's degree in Business Administration, or any related field
  • Prior experience in a management consulting firm will be an added advantage
  • At least 3 years of relevant experience in medium to large-scale project management and delivery
  • Substantial exposure to the consumer technology sector or marketing function will be an added advantage
  • Outstanding problem-solving and critical-thinking skills
  • Excellent communication and project management expertise
  • Ability to thrive in a dynamic work environment

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About Company

Job ID: 144089015

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