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Product Manager

3-5 Years
SGD 4,000 - 8,000 per month
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  • Posted 29 days ago
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Job Description

Key Job Accountabilities:

Orchestrate the launches and push growth of pillar products, to contribute to continued growth for the brand and the consumer relationship.

. Collect and analyse consumer and market insights and competition strategies to make recommendations to management

. Implement new launches, maintain growth in pillar products and animate core catalogue

. Propose and monitor marketing mix strategies (IMC/360/Digital/Retail) to build integrated, engaging consumer brand experiences

. Adapt communication material (imagery, digital, point of sale)

. Mobilize and work with other departments (sales, logistic, education, etc. ) and partner agencies to build broader business strategy meet the deadlines

. Make recommendations to management on the category based on own expertise of the consumer, market and competitors (launch analysis, strategic memo, etc.)

. Manage A&P budget and ensure sales forecast accuracy

. Effectively prepare clear messages for senior management

Key Skills:

Market & Consumer Insight

. Identifies market drivers

. Translates trends and consumer knowledge into meaningful insights

Brand Development

. Thinks brand strategy

. Imagines disruptive products & services

. Develops integrated campaigns that work

. Integrates retail & shopper expertise

Activation Excellence

. Delivers excellence with agility and rigor

. Integrates sustainable, business consciousness

Collaborative Leadership

. Creates collaboration for bigger success

. Shares & leverages best practices

Requirements:

. University graduated or above, preferable in Business, Marketing or related discipline

. Minimum 3 years of relevant marketing experience

. Good knowledge of beauty products/categories

. Experienced in research and market data analysis

. Knowledge of travel retail dynamics/environment and competitors, markets trends and consumers is a plus

More Info

Job Type:
Industry:
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Employment Type:

Job ID: 144045003

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