Part-time Content Strategist

Part-Time Content Strategist

SWEATINCGLOBAL | Sports & Enrichment Brand

We are looking for a Part-Time Content Strategist who can support SWEATINCGLOBAL's brand growth through thoughtful content strategy, strong execution, and clear communication across both English and Chinese-speaking audiences.

Key Interview Requirements

1. Bilingual Communication (Critical Requirement)

• Must be able to articulate ideas clearly in Chinese (Mandarin).

• Comfortable creating original Chinese content for parents, students, and school communities.

• Able to adapt tone and messaging for Chinese-speaking families, without direct or awkward translations from English.

• Bilingual (English-Chinese) content capability is a strong advantage.

2. Content Strategy & Brand Alignment

• Strong understanding of how to translate SWEATINC's philosophy - Building Champions Inside & Out - into meaningful content.

• Ability to plan content themes across sports, enrichment, values, and community impact.

• Understands how content supports brand trust, enrolment, and long-term positioning.

3. Content Creation & Execution

• Able to produce content for social media, marketing materials, and school-facing communications.

• Capable of ideating and executing content that feels authentic, premium, and non-generic.

• Good sense of visual direction, copy tone, and platform-specific content.

4. Consistency & Reliability

• Able to follow a structured content calendar and meet weekly deliverables.

• Comfortable managing multiple programmes and campaigns simultaneously.

• Organized, accountable, and responsive.

5. Tools & Experience (Preferred)

• Familiar with tools such as Canva, CapCut, Adobe, or equivalent.

• Basic understanding of social media metrics and content optimisation.

• Experience in education, sports, or youth-focused brands is a plus.