Responsibilities
Creative Design & Development:
- Design merchandise concepts based on IPs for Universal Studios Singapore, Singapore Oceanarium and Adventure Cove Waterpark.
- Conceptualize storyboards and develop design interpretations using style guides.
- Create exclusive style guides for special projects and product launches.
Licensing & Brand Compliance:
- Submit and pitch design concepts for licensor approval.
- Translate style guides and concepts into working files for merchandise production.
- Ensure designs comply with brand standards, legal line rules, and color code requirements.
Trend & Market Awareness:
- Identify new design and consumer trends to enhance merchandise assortment.
- Define target audiences for each key visual and design concept.
Collaboration & Execution:
- Work closely with the Product Development Team to translate designs into final products.
- Support other design-related duties as assigned.
Requirements
- Diploma in Visual Communication or equivalent.
- Minimum 2 years of product development experience.
- Proficient in Adobe Photoshop and Illustrator.
- Familiar with IP/licensor collaboration and style guide usage.
- Knowledge of color codes and legal line requirements for licensed products.
- Creative, curious, and open to new ideas and insights.
- Able to work independently and manage multiple design tasks.
- Familiar with the system STRATA to send artwork for Licensor's approval.
- Familiar with Style Guide.
- Able to work independently on designing.
- Creative, curious and open to ideas and insights.