We are seeking a highly motivated and strategic Client Management & Trade Marketing Specialist to strengthen client relationships and drive brand presence in the market. This role will be responsible for managing key accounts, executing trade marketing initiatives, and optimizing sales performance through data-driven strategies. The ideal candidate will have a strong understanding of both client relationship management and trade marketing tactics to support business growth.
Key Responsibilities:
Client Management:
- Develop and maintain strong relationships with key clients and retail partners.
- Act as the primary point of contact for client inquiries, ensuring prompt and effective resolution of issues.
- Conduct regular business reviews with clients to assess performance and identify growth opportunities.
- Collaborate with internal teams to tailor solutions that meet client needs.
Trade Marketing:
- Plan and execute trade marketing campaigns to enhance brand visibility and sales.
- Develop promotional strategies, including in-store activations, merchandising, and POS materials.
- Work closely with sales teams to ensure alignment between trade marketing efforts and business objectives.
- Monitor market trends, competitor activities, and consumer behavior to inform marketing strategies.
Sales & Performance Analysis:
- Analyze sales data to measure the effectiveness of trade marketing initiatives.
- Provide insights and recommendations to optimize product positioning and promotional efforts.
- Track key performance indicators (KPIs) and prepare reports for senior management.
Qualifications & Skills:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 3+ years of experience in client management, trade marketing
- Strong negotiation and relationship-building skills.
- Proficiency in data analysis and reporting tools.
- Excellent communication and presentation abilities.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- Knowledge of market trends and consumer insights to drive trade marketing strategies.
Interested candidates please apply/forward your resume to [Confidential Information]
