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Chanel

Marketing Manager, WFJ, SEAA & SG (Maternity Leave Cover)

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  • Posted 11 hours ago
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Job Description

Why This Mission:

The ambition of WFJ in SEAA is to accelerate our business by focusing on the following areas:

  • Build brand equity

  • Elevate client engagement

  • Leverageand adapt Globalbrand strategy

  • Bring High End business to next level

  • Reinforce our backbones

To achieve our ambition, we need to build and execute the right Marketing and Client strategy inmidand long run, and to develop deep knowledge & intelligence of our clients.

Impact You Can CreateInTheRole:

Transform the WFJ client journey towards a truly client-centric and omni-channel experience,leveragingCRM data and analytics to generate actionable insights and recommendations that support the development of impactful Marketing & Retail orchestrations.

Lead end-to-end campaign orchestration across SEAA, continuously improving plans through performance insights and ensuring excellence in execution of client activations in close collaboration with Marketing, CRM & Events communities across markets and the WFJ Division.

  • Define and embed a clear client strategy andclientelingapproach across SEAA, establishing KPIs and driving consistent adoption across markets to elevate engagement and business performance

  • Use CRM data and intelligence to drive omni-channel growth across the full client lifecycle - including targeting, recruitment,retentionand conversion

  • Align media and communication strategies between global and local teams,optimizingdigital and media effectiveness to maximize impact across all client touchpoints

  • Lead in the deployment of local,regionaland global digital retail projects (iCocoupdates, Pioneer, online services etc.), ensuring alignment with market needs and divisional priorities

You areEnergisedby

  • Thinking innovatively ofdifferent waysto approach projects & challenges,leveraginginsights, data, and strategic planning

  • Being agile,flexibleand able to deal with ambiguity

  • Creating momentum, challenging thestatus quoand getting buy-in from peers

  • Influencing critical topics andfacilitatingmeaningful conversations in a non-hierarchal way

  • Working in a highly collaborative and matrixed environment

What You Will Bring

  • CRMand client treatmentexperiencein luxury retail marketwith a proventrack recordfor deliveringclientelingstrategies

  • Be aclientelingcheerleader for the markets, with strong relationships withlocal marketsand influence with strategic mindset, to keepclientelingtop-of-mind in the day-to-day of the Retail teams

  • Watches and FineJewelryknowledge and sensitivity

  • Digitalsavvy andcomfortable withadopting ofdifferent IT systems

  • Strong analytic skills tied to a strategic and visionary mindset

  • Good planning and execution skill

  • Creation, innovation and aesthetically inclined

  • Organized and detail oriented

  • Multi-cultural sensitivity

More Info

About Company

Chanel is a French luxury fashion house that was founded by couturi&#232&#x3B;re Coco Chanel in 1910. It focuses on women's ready-to-wear clothes, luxury goods and accessories.

Job ID: 147394241

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