Job Role
We are seeking a Marketing Manager to drive qualified lead generation and support revenue growth across company's technology and manufacturing solutions portfolio.
Responsibilities:
- Develop and execute B2B marketing strategies focused on generating Marketing Qualified Leads.
- Drive domestic and international lead generation through digital campaigns, LinkedIn, email marketing, exhibitions, and industry outreach.
- Work closely with the Sales team to build and nurture a strong pipeline aligned with revenue targets.
- Create impactful sales enablement tools - pitch decks, brochures, case studies and email campaigns.
- Manage website and digital platforms to ensure consistent inbound lead flow.
- Plan and execute product launches and go-to-market strategies across Surveillance, LED, and EMS divisions.
- Track campaign performance, cost per lead, conversion ratios, and marketing ROI.
- Ensure consistent brand positioning and messaging across all product portfolios.
Requirements:
- 5-10 years of B2B marketing experience
- Strong expertise in digital marketing and performance tracking
- Data-driven, result-oriented, and sales-aligned mindset
