Marketing Executive

Job description

Position: Marketing Executive

Industry: MedicalAesthetics / Healthcare / Wellness

About the Role:

Weare looking for a creative Marketing Executive to join our team in Singapore. This role involves producing engaging, high-quality content thatdrives audience engagement, builds brand awareness, and supports our marketing goals across various digital platforms.

You should be comfortable working in a fast-paced environment, have a strong understanding of the Singaporean market and digital trends in Southeast Asia, and be able to localise content for different demographics.

Key Responsibilities:

• Conduct market research and monitor local and regional market conditions, competitors, industry trends, content trends, platform updates and user behaviour to identify opportunities and improve marketing and content strategies.
• Propose, plan and execute marketing campaigns with minimal supervision.
• Plan, produce, and edit compelling digital content for social media (Instagram, TikTok, Xiao Hong Shu, Facebook, LinkedIn), website and other digital platforms
• Be adept at leveraging AI tools to create, enhance and optimise marketing content, including copywriting, visual content, video ideas and other creative materials.
• Create short-form videos, reels, photos, and other visual content using tools such as Canva, CapCut, or Adobe Creative Suite
• Write and proofread engaging copy that aligns with our brand tone and message
• Coordinate and manage collaborations, endorsements and campaigns with bloggers, influencers and other content creators to enhance brand awareness and image.
• Collaborate with the marketing, product, and design teams to support campaigns and launches
• Manage social media calendars, post scheduling, and engagement tracking
• Monitor local and regional content trends, platform updates, and user behaviour to optimise content strategies
• Use basic SEO and analytics tools (e.g., Google Analytics, Meta Insights) to evaluate content performance
• Engage with audiences across channels and respond to comments/messages where necessary
  

Requirements:

• 1-3 years of experience in content creation, digital marketing, social media, or a related role (fresh grads with a strong portfolio may also apply)
• Proficient in photo/video editing tools (e.g., Adobe Premiere Pro, Final Cut Pro, CapCut, Canva, Lightroom)
• Strong writing and storytelling skills in English (bonus if fluent in a second language relevant to Singapore's market: Mandarin, Japanese, etc.)
• A keen eye for visual design, attention to detail, and ability to adapt content for different platforms
• Familiarity with social media trends, particularly in the Singaporean and SEA context
• Comfortable working independently, managing multiple projects, and meeting deadlines
  

Nice to Have:

• Prior experience in medical aesthetics or the beauty industry will be highly advantageous
• Knowledge of paid social advertising and influencer marketing
• Experience working in industries such as F&B, tech, fashion, finance, or lifestyle
• Familiarity with local platforms and communities (e.g., Telegram channels, Carousell, Shopee, Lazada etc.)
  

What We Offer:

• Salary ranges from $2.5k to $5k
• Performance-based incentives
• Staff Aesthetic Benefits
• Employee Discounts
• Professional development opportunities
• A dynamic and growing organization in the premium aesthetics sector
• A creative, collaborative, and inclusive team environment
• Opportunities for learning and career development