Introduction
Our company is a world-renowned multinational manufacturer of high-quality Audio and Security Products for the global market.
We are seeking a Marketing Executive to support and execute our marketing activities in Singapore, with a strong focus on social media, content creation and digital marketing.
Job Description
A) Role and Responsibilities
Main Responsibilities (Core Focus)
Social Media, Content Creation & Digital Marketing
- Plan, create, publish and analyse social media content, primarily image- and copy-based posts, across relevant platforms
- Develop and manage social media content calendars and campaign ideas aligned with marketing objectives
- Create and manage visual assets for social media and digital channels, including images, infographics and basic motion content
- Plan, create and edit video content for use across multiple marketing channels
(e.g. website, product presentations, events, exhibitions, social media and internal communications) - Develop visual assets for product catalogues, brochures and other digital marketing materials
- Develop and manage internal and external newsletters (EDM)
- Update and optimise website content, including basic SEO considerations
- Track and report performance of social and digital content, and propose insights and improvements
- Ensure all marketing content adheres to corporate brand guidelines and visual identity
Secondary Responsibilities (Support Role)
- Support marketing events, exhibitions, seminars and campaigns when required
- Coordinate with vendors for production of marketing materials (e.g. printing and basic sourcing)
- Support APAC website content updates in coordination with HQ and regional teams
- Support execution of digital advertising and media activities
- Support budget tracking and administrative tasks within the marketing team
- Other reasonable duties related to marketing content and digital activities as assigned by the Marketing Manager or HOD
B) Job Requirements, Functions and Qualifications
- Diploma / Advanced / Higher / Graduate Diploma in Marketing, Communications, Media, Design or other related fields
- Hands-on experience in social media content creation and digital marketing
- Experience with visual and content creation tools, such as Adobe Photoshop, Illustrator and InDesign
- Experience in video creation and basic video editing is highly preferred
- Familiarity with EDM or marketing automation tools (e.g. Pardot or similar platforms) is an advantage
- Proficient in MS Office applications
- At least 3-5 years of relevant working experience in marketing, digital content or related roles
- Creative, proactive and able to work independently in a fast-paced environment
- Strong written and verbal communication skills
Portfolio or examples of social media, design or video work will be an advantage.
