Job Summary
We are looking for a creative and results-driven Digital Marketing Executive to join our marketing team. In this role, you will be responsible for developing, implementing, and managing marketing campaigns that promote our brand, products, and services online. You will play a major role in enhancing brand awareness within the digital space and driving website traffic and lead generation.
Key Responsibilities
- Plan, execute, and optimize digital marketing campaigns across Meta Ads, Google Ads, and online marketplaces.
- Manage and grow social media channels and lead KOL/influencer campaigns, including outreach, coordination, content collaboration, and performance tracking.
- Drive traffic, leads, and conversions through SEO, PPC, and email marketing.
- Create and manage content for Shopify website, marketplaces, online channel partners and social media in line with brand guidelines.
- Track, analyze, and report campaign performance to identify trends, opportunities, and actionable insights, improving ROI and marketing effectiveness.
- Conduct market research and competitor analysis, collaborating with internal and external teams to maintain brand consistency.
Requirements
- Strong understanding of online marketing concepts, strategies, and best practices.
- Creative thinking with excellent written and verbal communication skills.
- Ability to multitask and work in a fast-paced environment.
- Qualification in Marketing, Communications, Business, or related field.
- Strong data analytics and reporting skills to track, measure, and optimize marketing performance.
- Proficiency in digital marketing tools and platforms:
- Google Ads, Google Analytics, Meta Business Suite, Shopify etc.
Preferred
- Google Ads, Google Analytics, or Digital Marketing Analytics certifications
- Experience ith e-commerce or B2C digital campaigns is a plus
- Highly proficient in Canva basic skills in Adobe Photoshop
What We Offer
. Competitive salary with performance bonus.
- Training and career growth opportunities
- Supportive and friendly team environment
. Opportunity to represent leading consumer brands.