Marketing Executive (Digital)

Key Responsibilities
. Plan and execute digital marketing campaigns across platforms (social media, email, video, etc.).

. Manage and grow social media presence in various key markets through content planning, posting, community engagement, and monthly performance reporting.

. Create engaging short- and long-form video content tailored for Instagram, TikTok, YouTube, and LinkedIn.

. Design ad-hoc visual content to support marketing and operational needs.

. Collaborate with internal teams to ensure consistent messaging and brand identity.

. Engage and maintain relationships with KOLs/influencers to expand campaign reach.

. Organize marketing events, including public/corporate health talks, roadshows, exhibitions, conferences, and fundraisers.

. Maintain Google Business Reviews and respond to feedback appropriately.

. Oversee website content updates, reporting, and SEO actions.

. Stay up to date on social media trends, video content strategies, and AI tools.

. Support other ad-hoc marketing tasks as assigned.

Job Requirements

. Diploma in Marketing, Communications, Graphic Design, or a related field.

. Minimum 2 years of experience in digital marketing, social media and content creation.

. Portfolio showcasing video content creation is preferred.

. Familiar with influencer/KOL outreach strategies and relevant tools.

. Strong written and verbal communication skills.

. Creative, proactive, and results-oriented and a strong team player.

. Strong organisational and multitasking skills.

. Candidates are expected to take part in the sports fundraising event or other marketing campaigns.

. Prior experience in healthcare marketing is an added advantage.