Marketing Executive ( Contract)
savills property management pte. ltd.- Posted 45 minutes ago
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Job Description
Role Overview
The Marketing Executive will support the Marketing & Communications team in executing integrated marketing, public relations and communications initiatives to strengthen Savills Singapore's brand presence and market positioning.
The role offers hands-on exposure across public relations, media relations, editorial content development, digital marketing, corporate communications and events. The successful candidate will work closely with internal stakeholders and external partners to support the delivery of marketing and communications initiatives across the business.
Key Responsibilities
1.Public Relations, Media Relations & Editorial
- Support the drafting, editing and distribution of press releases, media announcements, editorial articles and other PR-related content.
- Assist in developing media pitches, story angles and editorial opportunities to promote Savills market insights, research findings, business achievements and thought leadership.
- Conduct daily media monitoring and track earned media coverage across print, online and broadcast channels, maintaining accurate media coverage reports and PR trackers.
- Assist in tracking and reporting media impressions, Share of Voice (SOV) and other relevant PR performance metrics.
- Support media engagement activities, including coordinating interview requests, preparing briefing materials, managing media enquiries and arranging media meetings.
- Maintain and update media contact databases, identifying relevant journalists, publications and new media engagement opportunities.
- Liaise with internal business units to gather information, insights and content for press releases, editorial contributions and other communications materials.
2.Digital Marketing & Social Media
- Manage and maintain corporate social media channels, including LinkedIn (corporate feed and Life Pages), Facebook and YouTube, ensuring timely content updates and community management.
- Assist in planning, developing and publishing engaging digital content aligned with the marketing content calendar.
- Support the creation, updating and optimisation of website content, landing pages and other digital assets.
- Work with the Digital Marketing Manager to coordinate and execute paid digital campaigns across PPC, LinkedIn and Facebook.
- Assist in tracking and compiling basic marketing performance data, including survey results, EDM open rates, website traffic, social media engagement and online enquiries.
3.Content Development & Corporate Communications
- Support the conceptualisation, copywriting and editing of marketing and communications content for internal and external channels.
- Coordinate the development and production of brand marketing assets, digital content and corporate collaterals in collaboration with internal designers and external vendors.
- Manage and update internal communications channels, including newsletters, SharePoint, intranet content and corporate announcements.
- Develop and execute internal and external email marketing campaigns (EDMs) via Salesforce Marketing Cloud (ExactTarget), incorporating effective calls-to-action and user experience considerations.
- Ensure consistency in brand messaging, tone of voice and visual identity across marketing and communications materials.
4.Marketing Campaigns, Events & Engagement
- Support the planning, coordination and execution of corporate events, client engagement activities, webinars and internal initiatives.
- Assist in developing event communications, invitations, registration forms, surveys and post-event content.
- Coordinate with internal stakeholders, vendors, agencies and external partners to ensure the timely delivery of marketing campaigns and events.
- Support marketing and communications initiatives for Workthere and other business units as required.
5.Reporting, Coordination & Administrative Support
- Maintain marketing and PR trackers, content calendars and campaign performance reports to monitor deliverables and outcomes.
- Assist in compiling marketing analytics and performance reports, including email engagement, website traffic, social media statistics and earned media coverage.
- Coordinate and consolidate the monthly Marketing & Communications presentation deck for Heads of Department (HOD) meetings, ensuring timely collection of updates, accurate reporting and consistency in presentation.
- Support vendor sourcing, quotation comparisons, invoice processing and other administrative requirements.
- Undertake ad hoc marketing and communications projects as assigned.
Requirements
- Diploma or Bachelor's degree in Marketing, Mass Communications, Public Relations, Journalism, Business or a related discipline.
- Preferably 1-2 years of relevant experience in marketing, corporate communications, public relations or digital marketing. Fresh graduates with relevant internship experience may also be considered.
- Strong written and verbal communication skills, with a good command of English and an interest in copywriting, editorial content and media relations.
- Good attention to detail, with the ability to adapt content for different audiences and communications platforms.
- Familiarity with social media platforms, content management systems, email marketing tools and basic digital analytics.
- Proficiency in Microsoft Office applications and experience in social media management tools and content creation via video would be advantageous.
- Strong organisational and coordination skills, with the ability to manage multiple tasks and deadlines.
- A proactive, collaborative mindset and willingness to learn across different areas of marketing and communications.
- An interest in the real estate industry, business news and current affairs would be an advantage.
- A good attitude, humble, hungry and has initiative.


