Entrepreneurial and growth-minded B2B field marketing professional, excited about driving business growth in Singapore at a fast-scaling cloud and data venture
Responsibilities
- Drive effective omni-channel marketing campaigns, including email marketing, high-quality and impactful event programs etc, to drive both brand awareness and high-quality pipeline.
- Adapt global marketing strategies and campaigns to the SG market
- Develop and implement targeted marketing plans that align with market trends and customer behaviours.
- Plan, organize, and execute events, trade shows, workshops, and seminars
- Cultivate relationships with local partners, agencies, and industry associations to co-create marketing initiatives that drive business growth.
- Work closely with the sales team to understand market dynamics, customer needs, and sales objectives
- Support the development of marketing content, including blog posts, social media content, videos, and case studies
- Develop and manage the marketing budget, optimizing resource allocation for maximum impact.
- Collaborate closely and effectively with internal (alliances, sales and finance) and external (partners, agencies) teams to achieve business goals
Qualifications
- BA/BS degree holder or with equivalent working experience
- 2 – 3 years of relevant marketing experience with an agency or at a principal
- Good knowledge of digital marketing tactics and best practices
- Experience with organizing local and regional events
- Experience with marketing tools and software. Knowledge of marketing automation and analytics features would be a plus edia
