Marketing Executive

Company Description

Capital Marketing is Singapore's leading distributor of premium consumer products, representing a portfolio of well-known international brands in home, cooling and kitchen appliances. The company is the exclusive distributor for KDK fans and has successfully expanded the brand into markets such as Vietnam, Brunei, Maldives, and more. Capital Marketing also owns Kadeka, a premium brand for wine chillers and freezers, and represents Bertazzoni and EuroCave, extending its reach across the region. Its products are widely available through major department stores, online marketplaces, and dedicated showrooms, providing strong visibility and market presence for its brands.

Job Description

As our Marketing Executive, you will work closely with our brands to develop impactful retail campaigns, execute innovative in-store activations, manage exciting product launches, and collaborate with major retailers to drive business growth. This role offers the opportunity to combine creativity with retail strategy while working in a fast-paced environment where your ideas can make a real impact. If you are passionate about marketing and want to be part of a company with decades of success representing international brands across Singapore, we will love to have you on our team.

Job Responsibilities

1. Trade Marketing

• Support planning and execution of trade marketing campaigns, roadshows, promotions and in-store activations
• Coordinate production and rollout of POSMs across our showrooms and retail touchpoints
• Ensure strong in-store execution, promotion visibility and compliance to brand guidelines
• Conduct regular checks to ensure the effectiveness of our campaigns and standards are met
• Compile & consolidate information on competitor's activities

2. Events Planning

• Lead the planning and execution of brand related events
• Coordinate event logistics including venue arrangement, delivery of products, coordination with partners and more
• Support on-site operations and ensure smooth event execution

3. Promoter Support

• Support promoter engagement and campaign briefings
• To gather requirements from promoters and support them in developing sales

4. Reporting

• Track effectiveness of deliverables and provide reporting and insights
• Support administrative tasks that includes budgeting, documentation and reports

Job Requirements

Degree in Marketing, Business or a related discipline

1-3 years of experience in trade, retail or events marketing

Strong communicator with an outgoing personality

Able to effectively collaborate and build relationships with external partners

Meticulous attention to details with a proven ability to manage multiple initiatives