Working location: Near Bukit Timah
Mon to Fri 9am - 5.30pm
Must have experience handling heartland malls
Job Duties:
- Assist in market research and identify opportunities to enhance customer engagement and experience.
- Plan and execute mall-wide promotions, campaigns, and events to boost traffic and tenant sales.
- Source and liaise with licensees for atrium, roadshow, and advertising space bookings to drive A&P revenue.
- Develop and implement annual marketing calendars and manage related budgets.
- Manage digital marketing, content creation, and social media engagement across platforms.
- Maintain close relationships with tenants, encouraging participation in marketing activities.
- Coordinate with internal teams, sponsors, agencies, and vendors to ensure smooth execution of campaigns and events.
- Monitor and report on the effectiveness of marketing initiatives with recommendations for improvement.
- Ensure timely publicity of store listings, promotions, and events via website, mall directories, and social media.
- Support administrative processes including procurement, vendor sourcing, and financial tracking.
- Assist with design work for posters, decals, signages, and displays as needed.
- Perform ad hoc tasks as assigned by the supervisor or department head.
Requirement:
- Degree in Marketing / Mass Communications or relevant discipline
- Prior experience in retail mall marketing, events management, digital marketing and Social Media marketing will be an advantage
- Proficiency in Design software (eg. Adobe Photoshop, Illustrator, Canva, etc)
- Good knowledge in digital marketing, including social media platforms management, paid media buy and analytics
EA License No: 19C9611
EA Personnel Reg No: R1433735 Teng Wei Mun (Celest)
