Job Description

Company Overview

Operates in the food retail business, focusing on delivering quality products and services to customers.

Job Summary

Lead and execute multi-channel marketing strategies to enhance brand awareness and drive growth. Manage media relations, digital content, and campaign performance while collaborating across departments and reporting to senior leadership.

Responsibilities

Develop and launch multi-channel marketing and communication plans to increase brand awareness and generate leads
Manage media relations by writing press releases and serving as the primary contact for public inquiries
Maintain consistent brand identity, visual standards, and tone of voice across digital and print channels
Oversee website content, social media platforms, email newsletters, and digital advertising to engage target audiences
Track and analyze campaign performance metrics using data tools to optimize marketing effectiveness
Manage the departmental budget to ensure efficient allocation of resources
Develop strategic growth plans and set measurable goals to achieve business and operational targets
Collaborate with other departments and lead projects to support overall company objectives
Prepare and present performance reports in Japanese to the CEO and General Manager from Japan, providing actionable recommendations to improve company performance

Preferred competencies and qualifications

Bachelor's degree in marketing, communications, public relations, or business administration
Fluency in spoken and written Japanese to facilitate reporting and communication with senior leadership
Experience in managerial roles within the F&B industry, demonstrating leadership and project management skills
Proficiency in digital analytics tools to measure and optimize marketing campaigns
Strong interpersonal and communication skills to lead teams and engage stakeholders